HCA Launches youth mental health campaign

Washington State Health Care Authority sent this bulletin at 03/16/2022 10:00 AM PDT

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HCA Launches youth mental health campaign

HCA launched a new mental health promotion campaign entitled “No Shame in Your Brain” directed towards youth ages 13-18.

The campaign is bilingual in English and Spanish and promotes easy-to-access resources by text or phone for youth who want to connect and talk with someone. The campaign focuses on socializing mental health as a positive concept and celebrates the unique qualities of teens.

The initial launch of the campaign is scheduled through Friday, April 8. Ongoing campaign activities will compliment this work through September.

This campaign is funded by the Systems of Care grant from the Substance Abuse and Mental Health Administration (SAMHSA), which focuses on expanding the continuum of care for youth, families, and caregivers.

For more information

Read the social media toolkit for No Shame in Your Brain.
Email: Sonya Wohletz at Sonya.wohletz@hca.wa.gov with questions.

About the Health Care Authority (HCA)

The Washington State Health Care Authority (HCA) is committed to whole-person care, integrating physical health and behavioral health services for better results and healthier residents.

HCA purchases health care for more than 2.5 million Washington residents through Apple Health (Medicaid), the Public Employees Benefits Board (PEBB) Program, the School Employees Benefits Board (SEBB) Program, and the COFA Islander Health Care Program. As the largest health care purchaser in the state, we lead the effort to transform health care, helping ensure Washington residents have access to better health and better care at a lower cost.

Please do not reply directly to this message. For more information, visit the HCA website, where you'll also find contact information.

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The Washington State Health Care Authority (HCA) complies with all applicable federal and Washington state civil rights laws and is committed to providing equal access to our services. Visit HCA’s website to view complete nondiscrimination statements.