Updated Infant Formula Substitution List
Updated: 3/1/23
End Date: 4/30/23
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Category
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Sub-category
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Item Subbed
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UPC
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Formula Substitute
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Similac Advance 12.4 oz Powder
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Similac 360 Total Care, powder 20.6 oz
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Similac Advance, powder - 20.6 oz
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Similac Pro Advance, powder 20.6 oz
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Similac Advance, powder - 23.2 oz
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Similac Pro Advance, powder - 23.2 oz
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Similac Advance, powder - 30.8 oz
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Similac Pro Advance, 30.8 oz powder
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Similac Total Care 360, 30.8 oz powder
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Similac 360 Total Care Sensitive, 20.1 oz powder
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Similac Pro Sensitive, 20.1 oz powder
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Similac Pro Sensitive, powder - 22.5 oz
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Similac Sensitive, 20.1 oz powder
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Similac Sensitive, powder - 22.5 oz
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Similac Sensitive, powder - 29.8 oz
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Similac Pro Sensitive, 29.8 oz powder
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Similac Total Care 360 Sensitive, 30.2 oz powder
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Similac Soy Isomil 12.4 oz Powder
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Similac Soy Isomil powder - 30.8 oz
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Similac Total Comfort Powder
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Similac Pro Total Comfort, powder - 20.1 oz
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Similac Pro Total Comfort, powder - 22.5 oz
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Similac Pro Total Comfort, 29.8 oz powder
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Similac Total Comfort Stage 1 PWD - 28 oz
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*SIMILAC alternate sizes and forms still active until 4/30/23
Below is the link to the updated formula substitutions list for Similac brand. The last day to purchase these Similac brand infant formula temporary substitutes is April 30, 2023.
The Status of Eggs Waiver
The current WIC Food List (2022) now allows one dozen any size grade A or AA white or brown eggs (small, medium, large, extra-large, and jumbo but no cage free- or free-range eggs). Therefore, these eggs have been moved from the temporary waiver to the current food list. WIC participants who are issued eggs on their WIC benefit card can purchase any size of white or brown eggs.
The organic eggs are still under the waiver are:
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036800133334
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Full Circle Organic Grade A Large Brown Eggs-1 doz
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041497097869
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Weis Quality Organic Large Brown Eggs - 1 doz
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072036630612
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Harris Teeter Organic Grade A Large Brown Eggs - 1doz
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698264000418
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Alderfer Organic Large Brown Eggs - 1 doz
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698264000616
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Alderfer Grade A Organic Jumbo Brown Eggs - 1 doz
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The national public health emergency (PHE) has been extended through May 11, 2023, and all active WIC waivers under the Families First Coronavirus Response Act (FFCRA) are now set to expire on August 9, 2023 (90 days following the end of PHE). As a result, WIC participants are allowed to purchase organic eggs through July 10, 2023.
Please contact Brian Tun at Brian.Tun@vdh.virginia.gov with questions regarding the WIC Approved Product List.
<REMINDER>
The retailer minimum stocking requirement for eggs: 2 dozen, large, grade A, or AA
Monitoring Visits
The Virginia WIC Program will resume official store monitoring visits on Monday, May 15, 2023. Our primary focus during these visits will be to check WIC approved shelf labels and items on the WIC Minimum Stocking chart below. In preparation for our visit, please verify you have in stock all required foods using the chart below and locate your WIC Retail store binder and verify the following contents:
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2022 Food Lists English & Spanish
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Cashier’s Handbook
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Directory of WIC Staff
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Performance Guidelines: Minimum Stocking Requirement document
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Performance Guidelines: Signage and Shelf Labels document
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Retail Store Manual (An electronic version of latest copy is available on our website www.VirginiaWICretailers.com. Use the print option to print a copy or use Supply Request Form to order a printed copy.
Virginia WIC Minimum Stocking
The minimum stocking requirement (MSR) must be met at all times. The products must be in the store during normal business hours. Expired foods do not count toward the requirement. Use the Approved Product List (APL) and the Approved Food List to determine approved brands, varieties, and UPCs that may be used to meet the MSR.
 Feel free to contact the VA WIC Liaisons with any questions. Let’s work together to create a positive WIC shopping experience for your customers.
VA WIC Vendor Liaisons
WIC Shelf Labels
With the introduction of the new WIC approved food list in July 2022 all stores are required to use either State WIC Office supplied “Wholesome Informed Choices” or an approved custom shelf labels on the following items.
- Breakfast Cereal: whole grain and non-whole grain (all WIC approved brands).
- Cheese: block, slice and string (all WIC approved brands).
- Juice: frozen, liquid and refrigerated.
- Milk: 1%, skim and fat free (gallon, half gallon and quart sizes).
- Peanut butter
Stores have the option of broadening the use of WIC shelf labels on other WIC approved foods as long as they use the labels consistently on all WIC eligible brands within a food category, such as whole wheat breads, baby foods, etc.
Shelf labels are very important to identify WIC-approved foods. WIC cardholders are trained to look for standard or custom shelf labels when shopping. If you need to order additional “Wholesome Informed Choices” shelf labels, or want additional information on shelf labels, please contact your assigned Vendor Liaison. You can use a Retailer Supply Request Form (see link on back cover), or directly below to request additional WIC shelf labels. See the Signage and Shelf Labels document for more shelf label details.
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Retailer Advisory Meeting (RAM) – WEBEX FORMAT
The RAM is a quarterly meeting with VA WIC staff and WIC retailers to give updates and answer questions. More details on the 2023 Reauthorization Training. Previous meeting minutes were emailed and are available on this weblink.
Next RAM:
Thursday, April 20, 2023, 2:00 pm.
Please consider joining us. Email Amy.Romero@vdh.virginia.gov for log in information and a copy of the meeting agenda.
ASK ALEX
Q. Where do I find the latest WIC program updates?
Answer: The WIC Retailer Resources web page contains the newest training materials, manuals and Approved Product List (APL) available for download. Access retailer information all in one convenient place Virginia WIC Retailers web site. See the Notices and Updates section for recent updated information.
Q. Where can I get more Food lists and other WIC materials?
Answer: There are 3 ways to order WIC materials.
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Online Supply form on VA WIC website under Resources
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Print Supply form and follow the instructions.
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Call your WIC Vendor Liaison (Click here for the Vendor Directory).
Q. What WIC materials should I have at each eWIC register?
Answer: Current (2022) Food List
Q. Where should I store the Cashier’s Handbook?
Answer: Each store needs only one copy, and it should be stored in the WIC Retail Store binder.
Q. What categories have mandatory shelf labels?
Answer: Refer to the Signage and Shelf Labels document for details.
Mandatory labels: Breakfast Cereal, Cheese (slice and block), Juice (frozen and liquid), Milk (1% and fat free), Yogurt, and Peanut Butter.
Q. How often do I need to sign a new VA WIC Retailer Agreement?
Answer: Contract reauthorization for WIC authorized retailers is every three years. This year (2023) is the next contract reauthorization period.
Important Links
Non-Discrimination Statement (https://www.usda.gov/non-discrimination-statement)
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