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The process for the 2025 Baldrige Award, the nation’s highest recognition for excellence in organizational performance, is now underway, with the 2025 Baldrige Award Criteria now available.
The Baldrige Award Criteria are used to identify and recognize organizations that are U.S. role models of resilience and long-term success and from which other organizations can learn and improve. Feedback from customers and stakeholders, including from examiners and Baldrige Award applicants, was used to validate, refine, and improve the criteria and award process.
Award Criteria
The 2025 Baldrige Award Criteria consist of sections that contain three types of questions: context, results, and process. Context questions are first, followed by questions on results/outcomes. Context questions are not evaluated. Finally, process questions related to results are requested.
During the Application Evaluation phase (which includes Independent Analysis and Consensus Evaluation), applicant responses to results questions are rated using a rubric that determines responsiveness to the question, performance levels, performance trends, and relevant comparisons. Applicant responses to process questions in five sections will only be reviewed and rated by examiners if the applicant is selected as a finalist. Processes will be rated for being regular and repeated as well as improved based on evaluation.
There are five Baldrige Award Criteria sections that ask for results/outcomes:
- Leadership and Governance
- Operations (includes Operational Continuity)
- Workforce
- Customers and Markets
- Finance
There are also three Baldrige Award Criteria sections (Strategy, Organizational Learning, and Community Relationships) that only request context and process questions because the efficacy of these core activities are demonstrated through the results presented in other sections. Applicants’ responses to process questions for these three sections will be evaluated during the Application Evaluation phase of the award process, along with results.
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