India offers opportunities for many U.S. healthcare and personal care products.

The recent Beauty & Wellness Executive Service (BWES) to India, led by the U.S. Commercial Service, highlighted India’s personal care/wellness industry, a sector that is growing at about 15% annually (faster than the U.S. and Europe). Many foreign brands with a strong support structure and an India-specific pricing strategy, such as offering small sizes to keep prices relatively low, have succeeded in the market.

One of our BWES participants, Roy Kuppenbender, president of OrangeDaily, a skincare and cosmetics manufacturer located in Santa Rosa, CA, described his experience with the CS Global Healthcare Team’s recent BWES:

"First, everything went extremely smoothly for us, and I believe for the entire group overall. The meetings that were set up were all with quality contacts, and the quantity of these meetings truly lent itself to a diversity of potential business relationships that were everything we had hoped for. I cannot imagine trying to begin entering, or opening, the Indian market without the help, support, and efforts of your team...I would recommend this trade conference to anyone who has interest in this market." - Roy Kuppenbender, President, OrangeDaily

On the heels of this successful BWES, the CS Global Healthcare Team’s fourth Healthcare Executive Service Medical Delegation to India begins July 22 in Mumbai. The Indian healthcare industry amounted to US$110 billion in 2016 and is expected to reach US$280 billion by 2020, due to increased demand for specialized and quality healthcare facilities. A variety of medical and healthcare products are in demand in India as India imports nearly 80% of its medical devices, and spending on medical devices is expected to reach $10 billion by the end of 2020. The medical device industry is a very attractive export sector for U.S. firms, which account for one quarter of exports to India. Check out the information on the upcoming Healthcare Executive Service in our Spotlight Event section below for more information.  

U.S. exporters can learn more about India's, and the region’s, personal care and wellness sector here. For more information about opportunities for U.S. healthcare technologies in India and 75+ other markets, view our 2018 Healthcare Technologies Resource Guide, and contact your local U.S. Commercial Service Healthcare Sector Specialist for assistance.

The Healthcare Executive Service Medical Delegation to India is designed for a small group of 6-7 healthcare companies and executives. The Mission is an excellent avenue for entering the Indian market. Each participant will receive the following services: B2B meetings with distributors, site visits, industry briefings, roundtables with health ministry officials and participation in a medical trade show in Chennai.

• Cost: Small company fee is $4000; $500 per additional company representative.
• Please contact Carey.Esslinger@trade.gov if you have questions about the program. 
• For more information, please click here

We're calling on US medical device or health IT exporters to participate in our International Patient Day Program and share stories of how your products and services improve the lives and well-being of patients around the world.  Your company will have the chance to illustrate to foreign regulators, procurement contacts, and other high-level officials how U.S. technology is improving lives in their country.

Want to know more?  Visit the 2018 International Patient Day website to learn more about the program the benefits of participating. For more information on  contact Melissa.Grosso@trade.gov (860-638-6955).

Click on the video (above) to see highlights from the 2017 program. 

The CEO program is perfectly suited to provide your company with a customized experience at the world’s largest medical fair and provide the essentials to help you accomplish your goals onsite. Additionally, the space is supported by the U.S. Commercial Service and has all the amenities of a full-fledged office right on the show floor.

The Medica CEO Program includes a multi-lingual personal assistant/interpreter assigned to each participating company; a meeting table/private room; a receptionist; office services (computer, printer, copier, etc.); and an on-site refreshment area. Additionally CEO Participants receive entry into the Medica Exhibitor catalogue, year round promotion, and participation in our healthcare team programs including B2B matchmaking, meetings with market specialists and more.

• For more information: click here 
• Cost: $6,200 for table, $7,200 for a small room.
• Application deadline: August 6, 2018