Presentation - Take Part In The 2018 International Patient Day: Saving Lives Through American Innovation!

If you are a US medical device or health IT exporter, consider participating in the 2018 International Patient Day (IPD) program. During the 2018 IPD, your company can illustrate to foreign regulators, procurement contacts, and other high-level officials the personal impact your technology has on their local population.  International Patient Day seeks to build the human connection through sharing personal stories of how U.S. technology is improving lives in their country. Anticipated outcomes include increased dialogue between US medical technology companies and foreign regulators on critical issues.  

We are seeking event partners for our worldwide programs.  Feedback from the 2017 International Patient Day programs around the globe showed that presentation partners gained valuable exposure to and engagement with foreign government regulators and other critical decision makers.  For a full list of event partnership benefits and requirements, please visit our Event Partner website. 

Want to know more?  Visit the 2018 International Patient Day website for more information on the program and click on the video link (right) to see highlights from the 2017 program. 

• When: March through June 2018
• Where: Various locations around the globe (final list of participating countries is forthcoming)
• Cost: $2,500 per country

For more information on how to become an event partner, please visit our website or contact Melissa.Grosso@trade.gov (860-638-6955).

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Trade Fair and Conference: HOSPITALAR 2018 – ShowTime & Market Briefing

Set in Brazil, the 2nd largest economy in the western hemisphere behind the United States, and the 9th largest economy in the world, HOSPITALAR represents ‘the’ healthcare exhibition and conference in Latin America. Last year, 1,200 exhibitors from 70 countries showcased products and services to over 90,000 doctors, hospital officers/managers, laboratory/practice technicians, distributors and research institutions. This year the United States will be the featured "partner country." The U.S. Commercial Service (USCS) will offer ShowTime counseling by USCS representatives from Argentina, Brazil, Colombia, and Mexico for U.S. Exhibitors and U.S. visitors to the show. In addition, there will be a Market Briefing held at the Show on Thursday, May 24th including not only healthcare specialists from Argentina, Brazil, Colombia, and Mexico, but also speakers to address regulatory factors, import process, and taxation of medical devices in Brazil.

• Where: Expo Center Norte, Sao Paulo, Brazil
• When: May 22-25, 2018
• Application Deadline for ShowTime Counseling:  May 17, 2018
• ShowTime counseling with USCS specialists from Argentina, Brazil, Colombia, Mexico is a complimentary service but you must register HERE.

For more information, please contact Bob.Deane@trade.gov (206-553-5615 x 225) or LeeAnne.Haworth@trade.gov (412-644-2816).

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Attending BIO 2018?  

If you are attending BIO 2018 in Boston, MA from June 4-7, be sure to visit us at booth 1907. Global healthcare team specialists from the U.S., Taiwan and China (Beijing and Chengdu) will be available to advise U.S. firms on the export process and provide counseling to help them succeed in international markets.

To make an appointment to speak with a healthcare specialist at BIO, please contact Mona Musa by email at Mona.Musa@trade.gov or by phone at 502-693-8770.

Trade Fair - Take advantage of the Medica CEO Program to get your healthcare company into the International Market!

The CEO program is perfectly suited to provide your company with a customized experience at the world’s largest medical fair and provide the essentials to help you accomplish your goals onsite. Additionally, the space is supported by the U.S. Department of Commerce and has all the amenities of a full-fledged office right on the show floor. The Medica CEO Program includes a multi-lingual personal assistant/interpreter assigned to each participating company; a meeting table/private room; a receptionist; office services (computer, printer, copier, etc.); and an on-site refreshment area. Additionally CEO Participants receive entry into the Medica Exhibitor catalogue, year round promotion, and participation in our healthcare team programs including B2B matchmaking, meetings with market specialists and more.  

• When: November 12-15, 2018
• Where: Dusseldorf, Germany
• Application deadline: August 6, 2018
• Cost: $6,200 for table, $7,200 for a small room. 

For more information, click here 

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Healthcare Executive Service - India

The Healthcare Executive Service (HES) trade delegation to India is designed for a small group of 6-7 healthcare companies and executives. The Mission is an excellent avenue for entering the Indian market. Each Participant will receive the following services: B2B meetings with distributors, site visits, industry briefings, roundtables with health ministry officials,  and participation in the Medicall trade show in Chennai.   

• When: July 23-28, 2018
• Where: Mumbai, New Delhi, Chennai
• Registration Deadline: June 8, 2018
• Cost: Small company* fee is $4000; $500 per additional company representative. Please contact Carey.Esslinger@trade.gov for more information on company size requirements.

For more information, please click here. 

Contact:  Carey.Esslinger@trade.gov

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Bridge to Life, based in Columbia, South Carolina, develops a variety of products used by the organ transplant industry to keep human organs alive during transport.

The firm exports to over 37 countries, and credits the U.S. Commercial Service with helping them explore several international markets and solve complicated foreign market entry, regulatory and customs issues. 

“The U.S. Commercial Service is a huge partner in being able to get on the ground and understand who the players are in that market,” said National Sales Manager Aaron Gilchrist.

The firm is a recipient of the prestigious President's ‘E’ Award for export excellence.

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Brazil is the largest medical equipment market in South America and it is expected to recover from recent contraction soon. Medical equipment revenues in 2016 reached an estimated US$10.4 billion. According to the World Bank, private and public healthcare expenses in Brazil corresponded to 8.5% of the GDP in 2016.

The United States accounts for approximately 30% of the import market. 

For medical products, foreign medical equipment/devices suppliers must establish a local office or assign an agent or distributor to sell in Brazil. 

Either setting up a company in Brazil or acquiring an existing entity can be a relatively complex option for Brazil, although the Ministry of Development has signaled an intention to simplify the process.

Companies are also joint venturing with Brazilian industries for final assembling and packaging of products. For some industries, this option can reduces import duties and documentations that are required for finished goods. In addition to that, the Brazilian Government is offering margins of preference in the public purchase of medical products for local made products.

The market for home health care products has been increasing 5% every year, and is estimated to have reached US$ 1.0 billion. Brazilian health insurance companies are responsible for paying 90% of the costs related to home care treatment.

Read more about Brazil and 75 other country spotlights in our 2018 Healthcare Technology Resource Guide and check out our programs at Hospitalar 2018!