USDA and Alvin and the Chipmunks Team Up to Reduce Foodborne Illness

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USDA and Alvin and the Chipmunks Team Up to Reduce Foodborne Illness

In an effort to educate children and their families about the importance of food safety, USDA and the Ad Council are joining 20th Century FOX to launch a series of public service advertisements (PSAs) featuring Alvin and the Chipmunks. The PSAs use footage from the upcoming film Alvin & the Chipmunks: The Road Chip to introduce viewers to four steps to food safety: clean, separate, cook and chill.