Visit Wales’ marketing activity in Germany will pick up over the next few weeks with destination and partner marketing campaigns going live and attendance at key travel shows and trade events.
Visit Wales Destination Campaign
The Visit Wales brand awareness campaign launched on the 10th March with the out of home advertisements going live in Munich Berlin, Hamburg, Frankfurt, Stuttgart, Munich, Cologne, Dusseldorf, Duisburg and Essen, and print advertorials running in key travel and leisure titles. The campaign messaging has been aligned to the UK ‘Have you packed for Wales campaign’ and the key product themes are the Wales Coast Path, culture and heritage, countryside, walking and activities. Find out more about our activity in Germany.
|