Food and Drink Wales Newsletter - October 2021

October 2021 • Issue 020



Cambrian Mountains Lamb awarded UK GI Status

Cambrian Mountains Lamb

Cambrian Mountains Lamb is the second new Welsh product to be awarded the highly sought after UK Geographical Indication (UK GI) status, hot on the heels of Gower Salt Marsh Lamb which won the accolade last month.

FDWIB - Andy Richardson

Food and Drink Wales Industry Board - Chair's Update September 2021

The last 18 months has been the most challenging in a generation. The resilience and resolve of Welsh Food & Drink Businesses has been severely tested, and it is a real testament to all in our industry that we find ourselves looking to move forward as we approach autumn.

Minister Lesley Griffiths - CEA

New vision to help increase innovative food growing in Wales

The new Controlled Environment Agriculture (CEA) prospectus aims to see growth in the number of businesses using technology to provide sustainable systems of growing food where parameters and conditions such as water and light are tightly controlled.

Export Cluster

New Programme Help Boost Welsh Exports

Welsh companies in five key sectors will be brought together to help each other export more of their products across the globe, as part of a new programme being launched by Economy Minister Vaughan Gething.

Export club

Do you export F&D to the EU?

DEFRA are organising sector specific sessions on updated guidance surrounding Rules of Origin when trading with the EU.  This round of guidance will additionally address recently published guidance on insufficient production and supplier declarations (for which there is a current easement in place until the 31st December 2021).


If you’re interested in attending one of these session (various dates in October) please click this form where you can register your interest for the sector most suitable to you.  Invites will then be sent out to each session based on these registrations.

WG Awards

Welsh Government Award 2021: Winners announced!

At our first virtual awards ceremony held on Friday 17 September, the Permanent Secretary and Directors General announced the winners of the Welsh Government Awards 2021. Congratulations to the Food Division Business Team for becoming joint winners for the Resilience and Response Award with the Temporary 'Covid Sheilding' Team, the Shielding Programme Team & Steve Marshall and the KAS Team.

Decarbonisation Fund

New Grant Relevant to the Welsh Food and Drink Industry

The Decarbonisation and Covid Challenge Fund aims to fund collaborative projects that can deliver innovative solutions in relation to the decarbonisation agenda, whilst aiding the recovery of the Welsh food and drink sector which has been adversely affected by the pandemic.

A total of £2,400,000 is available across two funding streams:

  • Micro and Small Business Challenge Fund - total grant fund available: £600,000. Maximum grant available per project / application is £50,000, inclusive of any applicable VAT. No match funding is required if applying for this fund.
  • Main Challenge Fund - total grant fund available £1,800,000. Maximum grant funding available per project / application is £100,000 inclusive of any applicable VAT. Match funding of 20% is required therefore the total project cost should be a minimum of £125,000. Match funding needs to be a minimum of 50% cash, the remainder can be an in-kind contribution i.e. match funding of £25,000 will need to be a minimum of £12,500 cash.

A webinar about the Challenge Fund will be held on the 30th of September, please register your place here.

Adam Henson

Farmer and TV presenter Adam Henson to experience a Taste of Wales

Event sets the scene for future-proofing the Welsh food and drink industry for future generations.

Next month sees the return of Wales’ largest international food and drink event, BlasCymru/TasteWales, bringing together producers, buyers, and food industry professionals to showcase world-class produce and help open new markets and trade relationships.

Gulf TDV

Welsh food and drink companies seeking to enter new Gulf markets

Looking to build on the investment already made in the Middle East region over recent years, the latest Welsh Government virtual trade development visit is covering not just one country but four, Saudi Arabia, Kuwait, Oman and Bahrain.

Do Goodly

Do Goodly Is Doing Well – Dip Producer Hits The Supermarkets

Welsh plant-based food producer Do Goodly Dips has secured its first national listing with a major retailer just a year after its launch.

Do Goodly Dips are now available in 60 Morrisons stores in Wales and the South West of England, and nation-wide through online supermarket Ocado.

Melting Pot

Ethnic Welsh recipe book nominated for prestigious international award

Although it was released only six months ago, the world recipe book which celebrates the diversity of food in the Welsh Black, Asian and minority ethnic (BAME) community, ‘The Melting Pot’ by Maggie Ogunbanwo, has been nominated for a prestigious Gourmand World Cookbook Award in the migrant category for 2022.

Food Standard Agency

FSA publish new resources to support food businesses preparing for upcoming changes to allergen labelling

On 1 October 2021, the law on allergen labelling for pre-packed for direct sale (PPDS) foods will change. This means that any food business selling PPDS foods will have to include full ingredients on the product label with allergenic ingredients emphasised within that list.

Sustainable Food Places

A taste of success: Cardiff celebrates achieving a Sustainable Food Places Silver Award

Earlier this summer, it was announced that Cardiff had been awarded Silver Sustainable Food Places status, becoming the first place in Wales and one of only six places in the UK to achieve the prestigious accolade, recognising the city’s pioneering work in promoting healthy and sustainable food.

The work in Cardiff is co-ordinated by Food Cardiff, the city’s rapidly growing food partnership which has evolved into a dynamic, strong and inclusive network of good food activists. Food Cardiff, which is hosted by Cardiff and Vale Public Health Team, now includes 127 individuals across 74 organisations and has a strategy board that includes a range of members, including Cardiff Council, Cardiff & Vale University Health Board, Wrap Cymru, Riverside Real Food, Public Health Wales, Action in Caerau and Ely as well as many others.

Horticulture 1

Diversifying into Horticulture – Autumn 2021

After the success of its initial run in Spring 2021, Tyfu Cymru is delivering the Diversifying into Horticulture Programme for a second time. The series is designed to offer support to farmers who are considering diversification into plant and vegetable production. It is also open to current growers and horticulture businesses looking for new opportunities or those considering a different business model. Watch the story of how Vale PYO diversified from agriculture to horticulture with support from Tyfu Cymru here.

The programme will start on Tuesday 15th November with a session for farmers and growers looking for land to start or expand a horticulture enterprise. More information can be found here.

Further sessions will focus on business models and routes to market and taking advantage of horticulture tourism. Further information is available on the Tyfu Cymru website

Pembrokeshire Horticulture

Pembrokeshire Chilli Farm: From small green house to over 2.5 tonnes of chillies a year

Pembrokeshire Chilli Farm, based near Neyland grow a wide variety of chillies, both for processing into their own products such as sauces and for other producers.

The business started in 2017 with Owen and Michelle Rosser growing chillies in a small green house in their back garden but they soon realised there was a far bigger market out there and needed to up their game. They now produce over 2.5 tonnes of chillies a year. Currently they have plans to both increase crop output and their range of added value chilli products.

Pembrokeshire Chilli Farm have accessed 100% funded training support through Tyfu Cymru. Owen Rosser talks to us about the support they have received and the impact it has had on their business here or Watch Owen discuss the support they have received from Tyfu Cymru here

National Geographic Traveller -Wales

National Geographic Traveller WALES - a first for any nation of the UK

The National Geographic Traveller Wales is now widely distributed for sale throughout the UK and as an international supplement in retailers, specialist news agents and airports.



BlasCymru/TasteWales - Food and Drink for Future Generations

Taste Wales

This month sees the return of Wales’ largest international food and drink event, BlasCymru/TasteWales, bringing together producers, buyers and food industry professionals to showcase world-class produce and help open new markets and trade relationships. The signature event will be one of the first in the Welsh industry calendar to safely welcome back attendees and see buyers heading to the International Convention Centre Wales (ICCW), Newport on 27 - 28 October 2021 to learn about the latest developments being made in the Welsh food industry.

One of the main draws of the event is the conference, titled ‘Food and Drink for Future Generations’. Prominent sustainability and climate change writers and experts will aim to inspire delegates to take action in their organisations and their lives to address the challenges and opportunities presented by climate change. Headlining the conference programme is one of the UK’s best-known farmers and TV presenters, Adam Henson and the expert on sustainability and carbon footprinting, Mike Berners-Lee.

Book your tickets today! 


AMRC Cymru

AMRC Cymru is hosting the Digital Factory Showcase on 7th October

The University of Sheffield AMRC Cymru is hosting the Digital Factory Showcase to exhibit its new Product and Process Verification (PPV) equipment, funded by the Aerospace Technology Institute (ATI).


Healthy Working Wales: COVID-19 Commendation Event


The Healthy Working Wales (HWW) programme, delivered by Public Health Wales on behalf of Welsh Government, is delighted to announce their virtual Covid-19 commendation event taking place on Wednesday 8 December 2021. This event will celebrate employers across Wales, who have demonstrated innovation, creativity and dedication to their staff wellbeing in response to the Covid-19 pandemic.

The event will be a place where businesses can learn from each other and showcase their achievements during this challenging time.  

There are six categories to enter:

  • Best Mental Health Initiative
  • Best Physical Wellbeing Initiative
  • Best Covid-19 Company Response
  • Corporate Social Responsibility – supporting the community or customers/service users
  • Sustainability - Visionary Commendation for Sustainability
  • Equality, Diversity and Inclusion 

The submission portal is now open to receive written or video entries.

Deadline for submissions: Friday 15 October 2021

Submit your entry now []

Any business in Wales can register to attend the virtual event, taking place from 10:00am on Wednesday 8 December to celebrate the successes of organisations, learn from their innovative practices and unique approaches to the challenges caused by Covid-19 and network with other companies from all around Wales. Register to attend now []


Virtual Event: THE HIDDEN HERO: How can a Net Zero food system be delivered to the benefit of people and planet?

Countries are already preparing for the United Nations Climate Change Conference COP26 with ambitious 2030 emissions reductions targets that align with reaching Net Zero by the middle of the century. As the Global Food System contributes around 30% of all greenhouse gas emissions (GHG), changing the way we grow, process and consume food will be a central plank of delivering a Net Zero future.


Webinar: TACKLING THE FOOD WASTE FUNDING GAP: Financing food waste prevention to combat climate change

Co-hosted by United Nations Environment Programme (UNEP), P4G Partnerships and WRAP, this online event will build on UNEP’s Food Waste Index report to demonstrate that food waste is a global issue.

Cardiff and Vale College

Hospitality Management (PLA)

The purpose of BTEC higher nationals in Hospitality Management is to develop students as professional, self-reflecting individuals able to meet the demands of employers in Hospitality Management and adapt to a constantly changing world. The qualifications aim to widen access to higher education and enhance the career prospects of those who undertake them.

For more information click here

Cardiff and Vale College

Professional Cookery (PLA)

The Level 4 Diploma has a strong focus on finesse and the high-end intricacies required at senior chef level. As well as the key cooking subjects, the curriculum covers menu planning and budgeting, food safety and other professional kitchen skills. These units are assessed by means of assignments. Learners studying for the Level 4 Diploma should already have some chef experience.

For more information click here


ABOUT this newsletter

Quarterly newsletter for the Welsh food and drink industry from the Welsh Government's Food Division.  

News, events and matters relating to the industry in Wales.

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