Insight e-bulletin - May 2017

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Insight e-bulletin - May 2017

Centre for Cities logo

The Great British Brain Drain

Where graduates move and why

Source: Centre for Cities

The Centre for Cities have written this report analysing data on the movement of students and graduates. They find that London dominates the graduate market, particularly for the most sought after graduates. The report proposes that graduate migration is driven by job opportunities and recommends that policies to attract and retain graduates should be designed to support economic growth broadly, not just narrowly aimed at graduates specifically.

Insights about Coventry:

  • In 2014/15 Coventry had a large net inflow of 24,920 students moving to the city for university (for both Coventry University and the University of Warwick) - this is the 8th largest inflow out of all 63 cities studied. 
  • The graduate retention rate in Coventry is relatively low - 15% of students graduating from a university in Coventry stayed in the city to work as graduates, ranking Coventry 40th out of 43 cities with universities.
  • Despite this, like many other cities Coventry still experiences a 'graduate gain' (more recent graduates working in Coventry who did not grow up in the city than the number who grew up in the city and left for university).  
  • A relatively large proportion of recent graduates working in Coventry are employed in manufacturing industries, the 3rd highest proportion out of 63 cities. 

Multiple Complex Needs

Source: Insight, Coventry City Council & Lankelly Chase 

One of the three priorities in the Coventry Health and Wellbeing Strategy is improving the health and wellbeing of individuals with multiple complex needs. The Council and partners have now established a Multiple Complex Needs Board to take this work forward. We have worked on identifying the extent and nature of multiple complex needs within the city - and shared our emerging findings at the West Midlands Public Health Excellence conference in March.

Coventry Tourism Economic Impact Assessment 2015

Source: Insight, Coventry City Council & The Research Solution

The 2015 Coventry Tourism Economic Impact Assessment showed that the number of day trips and overnight trips had fallen compared to 2013 but there was an increase in the day trip spend and overnight spend of visitors (overnight visitors stayed for longer than in 2013). In 2015 the total value of tourism to the city was £600 million (2.7% up on 2013) creating an estimated 10,580 jobs in the city (4% up on 2013) - this constitutes about 7% of all jobs in the city.

Coventry City Centre Performance 2016

Source: Insight, Coventry City Council

In 2016 footfall in Coventry City Centre was lower than the previous year but performed better than the national average. The number of empty shops during 2016 remained relatively high. On the more positive side, car park usage increased in 2016 as did use of the Tourist Information Centre and the Visit Coventry & Warwickshire website.

Coventry City Centre Performance 2016

Coventry Headline Statistics April 2017

Source: Insight, Coventry City Council

This is a short document that collates up-to-date key figures that give a picture of Coventry and its residents.

See previous e-bulletins. For further information, you can contact the Insight team at