|
 Join Slow Trails of Carmarthenshire campaign!
Funded by UK Government’s Shared Prosperity Fund, this campaign has been designed to extend the tourism season by encouraging visitors to slow down and truly connect with our beautiful county.
Through three-day immersive itineraries, eco-conscious travellers will be invited to explore our stunning countryside, dramatic coastline, and vibrant market towns all at a gentle, meaningful pace. These itineraries will help visitors forge deeper connections with nature, local culture, and the warm, welcoming people who bring the area to life.
Could your business be part of a Slow Trail? Email Sarah to get involved.
|
|
New cycling tourism toolkit
 Thank you to everyone who took part in last month’s Tywi Valley Path familiarisation event! It was a fantastic day exploring the western section of the route and discussing how local businesses can benefit from the growing cycling tourism market.
We were excited to introduce the Cycling Tourism Toolkit, a free online guide packed with practical tips designed to help businesses attract and welcome cycling visitors. The toolkit is a great starting point for any business looking to tap into this expanding market.
|
August What’s On
 Help your guests make the most of their stay by displaying the August 2025 what’s on listing in your business. From local markets to summer festivals, it’s packed with things to see and do across the County. Display it in your reception, welcome packs, or noticeboards - anywhere guests will see it.
|
|
Help make the county a 'go-to girls’ destination
We’re promoting Carmarthenshire as the ultimate destination for women seeking rest, reconnection, and indulgence with friends from spa breaks and scenic walks to cosy stays and local food.
We’re creating tailored girls’ getaway itineraries and want to feature standout experiences.
Do you offer:
Boutique stays, luxury lodges, or welcoming B&Bs?
Wellness kits, spas, yoga, or craft retreats?
Memorable dining with local ingredients?
Guided walks or unique, calming experiences?
If so, we’d love to hear from you. Contact Elinos.
|
Be part of our new wedding proposal itineraries
We’re creating 5 romantic itineraries to promote the county as the perfect destination for wedding proposals. Each itinerary will highlight beautiful proposal spots, along with local accommodation, unique experiences, and places to eat and drink. This is part of our new wedding campaign, funded by the UK Government Shared Prosperity Fund.
Locations are:
- Carmarthen & Llansteffan
- Llandovery
- Llandeilo
- Newcastle Emlyn & Cenarth
- Laugharne
If you offer accommodation, dining, or memorable experiences in any of these areas, we’d love to hear from you. Email Sarah to get involved.
|
Summer town centre events
A fantastic program of events is boosting vibrancy across our town centres this summer, with the Merlin Festival, Carmarthen River Festival, Llanelli’s 80s Festival, Ammanford’s Summer Food Festival and Llanelli AugustFest all drawing the crowds! Look out for Ammanford Pride (16August) set to bring colour, music, and community spirit.
All supported by the UK Government’s Shared Prosperity Fund.
|
|
|
Become a Carmarthenshire Tourism Ambassador
Passionate about showcasing the county? Join the free Tourism Ambassador Scheme and explore a variety of fun, engaging online modules!
Choose from topics like history, culture, active adventures, food and drink, and more. Complete 3 modules to earn your Bronze Ambassador status each module finishes with a quick quiz to test your knowledge. Sign up today and help visitors experience the very best of Carmarthenshire.
|
Looking for business funding opportunities?
 |
|
Whether you're starting out, expanding, or exploring a new project, we offer a range of support from funding opportunities and sector-specific schemes to workshops and expert advice. We are currently managing the Shared Prosperity fund from the UK Government. Explore what’s available and see how your business could benefit. |
August artisan street markets return
Our vibrant new monthly artisan street markets are back in August visiting Llanelli (Thursday 7th), Ammanford (Friday 8th, and Carmarthen (Saturday 9th), perfect for visitors looking to experience homemade food and drink, picking up a unique handcrafted gift, or soaking up the lively atmosphere.
Spread the word to your guests by including in your local recommendations. Funded by UK Government Shared Prosperity Fund.
|
|
|
|
|
|
