February 15, 2023

Social Media Best Practices for the History-Focused Organization

Wednesday, February 22, 10:00 a.m. CT

Cait Johnson, San Jacinto Battleground State Historic Site
Danielle Brissette, Magoffin Home State Historic Site

Do you find it hard to bridge the worlds of history and social media? Having a rough time translating the Texas Revolution into Facebook likes? This free webinar will focus on social media best practice for museums and anyone else trying to discuss the past through the lens of Facebook and Instagram. Danielle Brissette and Cait Johnson will share how to successfully use your online presence to build long-lasting relationships with your core audiences, which can increase visitation and revenue and strengthen your brand identity. You'll learn concrete strategies for improving your institution's social media presence, including easily upgrading your graphic design, ideas for the types of posts that succeed with history-oriented audiences, and a resource list aimed at low-cost, easy-to-use tools for heritage professionals and volunteers.

Upcoming Free Webinar from Museum Services

• Elegant Authenticity: Implementing and Interpreting Historic Landscaping, Wednesday, March 1, 10:00 a.m. CT
• Developing a Facility Security Plan, Tuesday, March 21, 10:00 a.m. CT

In addition to Museum Services' own free webinars, we also maintain a list of free webinars hosted by other organizations, which is updated daily. Upcoming highlights include:

• Disarming Americans: Museums Take on Gun Control, February 16, 9:00 a.m. CT, International Coalition of Sites of Conscience
• The Cost of Voicing the Past: The Trauma of Historical Interpretation, February 16, 9:30 a.m. CT, Accokeek Foundation
• A Discussion of Cold Storage Theory and Practice for Photographic and Paper-Based Records, February 16, 12:00 p.m. CT, Connecting to Collections Care
• Historical Research 101, February 18, 1:00 p.m. CT, Landmark Inn State Historical Site
• Accessing and Using Oral History, February 22, 12:00 p.m. CT, University of North Texas
• Event Preparedness: Active Shooter and Hostile Activities at Your Venue, February 28, 1:00 p.m. CT, Lyrasis

About Us

The Texas Historical Commission’s Museum Services Program provides support, resources, and training to history museums in Texas. Museum Services staff are available to provide individual consultations to museum staff and supporters. We encourage museums to contact us with questions or to schedule a phone consultation.

Viewpoints shared and information developed and distributed by other organizations and presenters do not necessarily reflect the views of the Texas Historical Commission and its staff.