Social Media Toolkit: Mental Health Awareness Month

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Texas Department of Family and Protective Services: Prevention and Early Intervention

Social Media Toolkit: Mental Health Awareness Month

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Hello prevention community!

May is Mental Health Awareness Month and Today is Children's Mental Health Day! We want your help to empower communities with resources to keep Texas children, youth, and families mentally healthy.

Mental health is important all year round, but the month of May focuses on this topic to raise awareness and reduce mental health stigma. We encourage you to promote mental health awareness and resources with your networks. Our goal for this month is to reach as many individuals as possible to equip families with knowledge and resources to support mental health practices in Texas.

This toolkit includes:

  • Daily messages to use in promoting mental health awareness;
  • Mental health resources; and
  • Sample mental health imagery to share and post.

These messages and links can be used as is or they can be customized in any way that works best for your community by directing to your prevention program’s information. Thank you for continuing to support the children and families in your communities.



Included in This Toolkit:

Social Media Posts

Most links will auto-populate imagery but there are also sample images to accompany the content and links below. 


  • Raising kids is stressful and can be a full-time job! It's not always easy, but it's possible when you have the tools and support needed.
    We have tips for creating harmony at home, especially during these unusual times:
  • When it comes to managing parenting stress, taking a break from your kids is not a bad thing. Sometimes focusing on you is the best thing you can do. Learn more:
  • Parenting can be stressful, especially right now, but you are not alone!
    To talk to someone, contact your local FAYS (Family and Youth Success) program:
  • It's #MentalHealthAwarenessMonth and the Texas Youth Helpline is here to help youth and families! It is OK to not be OK and ask for help. Express your feelings, your mental health matters!
    Call: 1-800-989-6884.
    Text: 512-872-5777.
  • DYK it's #MentalHealthAwarenessMonth ? There are multiple resources for Texas families to get help via FAYS and the Texas Youth Helpline. No challenge is too big or small and you’d be surprised how much just talking to someone makes a difference.
    Call: 1-800-989-6884
    Text: 512-872-5777


  • If you're concerned your child may be struggling with a mental health condition, you're not alone. The stigma surrounding mental health disorders in children can lead parents to missing early warning signs and delay getting kids the help they need:
  • Of the 8.9 million young adults who reported having a mental illness in 2018, more than 2 in 5 went untreated. Let your child know it's okay to ask for help. Tell them they are not alone!
    Call: 1-800-989-6884
    Text: 512-872-5777
  • Let the youth in your life know they have somewhere to go if they need to talk. Parent, family, and friends can call too! The Texas Youth Helpline is available 24/7 for free:
    Call: 1-800-989-6884
    Text: 512-872-5777


  • Is it the baby blues or something else? More than 15% of Texas women experience postpartum depression and it’s the #1 complication from childbirth. Learn more at:
  • Do you know what the #1 complication from childbirth is for Texas moms? Find out here:

Self Care:

  • Stress can impact the whole family. Here are 10 quick things you can do when feeing stressed:
  • Learning self-care habits early in life can help youth learn to cope with stress in a healthy way. For self-care tips and to access a free self-care calendar from the Texas Youth Action Network, visit:


  • The fatigue caused by the pandemic can be hard on you and your family. Take care of your #MentalHealth by talking to someone. Try calling the Statewide #COVID19 Mental Health Support Line toll-free at 833-986-1919. Learn more here:


  • DYK: Talking openly about suicidal thoughts and feelings can save a life? National and local mental health services are available for those at risk of suicide:
    Call: 800-273-8255 (800-273-TALK)
    Text: TX to 741741 (free, 24/7)


  • Friday, May 7th - Children's Mental Health Awareness Day:
    • DYK today is National Children's Mental Health Awareness Day? Check out this free digital event to build awareness and community support that reduces the stigma surrounding mental health challenges so children, youth, and families do not feel alone in facing them:

Keep an eye on the Get Parenting Tips Facebook and Instagram feeds, which will share more tips throughout the month.

Tuesdays and Thursdays in the afternoons and early evenings are recommended post times to coordinate posting in similar timeframes across multiple platforms.

More Resources

Help Lines:

Date to Remember:

Tags: #MentalHealth #MentalHealthAwareness #MentalHealthAwarenessMonth 

Samples Images

To download, right click on an image to save it.

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Parent Mental Health
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OkNotOk Kid1
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Self Care
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Ok Not Ok Kid2
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MH card
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Help Line
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Keep an eye on the Get Parenting Tips Facebook and Instagram feeds, which will share more throughout the month.