Beyond The Ball and Dallas Park and Recreation Launch Groundbreaking STEM in Sports Camp to Empower Youth and Shape Future Innovators

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FOR IMMEDIATE RELEASE
February 28,2025

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media@dallas.gov

Beyond The Ball and Dallas Park and Recreation Launch Groundbreaking STEM in Sports Camp to Empower Youth and Shape Future Innovators

DALLAS- In a groundbreaking move set to transform youth sports and education, Dallas-based, global non-profit, Beyond The Ball, Inc. has joined forces with the Dallas Park and Recreation Department and the Best Buy Teen Tech Center to launch Beyond The Game: STEM in Sports Camp. This revolutionary program is shattering traditional sports training paradigms. This innovative program introduces youth to the many STEM academics and career pathways connected to the sports they love. 

The kickoff event is March 1 at 10 a.m. at the Juanita J. Craft Recreation Center, 4500 Spring Ave., Dallas 75210.

With support from the Dallas Mavericks, Laureus Foundation, and Nike, students will explore how STEM careers and innovation are shaping the future of sports - both on and off the field. From sports medicine and sports tech experiences to designing sustainable sneaker collections using artificial intelligence, Beyond the Game equips young athletes with the tools to excel in STEM and sports, inspiring the next generation of leaders in the City of Dallas. 

Fresh from global collaborations with corporate titans including the NBA, Microsoft, Nike, Sony, Adidas and Xbox, Beyond The Ball is now bringing its magic to Dallas's youth in a program that's already creating buzz across the sports education landscape. This isn't just another sports camp – it's a launching pad for the next generation of lifelong athletes, sports industry leaders, and STEM innovators.

Following the kickoff event, the program continues with: 

  • Additional Sneakerverse Saturday: April 12th (10 AM-2 PM) 
  • After-School Camps at JJ Craft & Exline: March 18-20th & May 6-8th 
  • After-School Camps at Pleasant Oaks: March 25-27th & May 13-15th 
  • Additional exclusive field trips and summer camp experiences to be announced

For more information about Beyond The Ball and to join the sports innovation revolution, visit beyondtheball.net.

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