August 2020 Newsletter

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August Newsletter

August 28, 2020


Learn more about the TSET Healthy Youth Initiative at

Inspiring Youth: TSET Initiative Goes Live

The TSET Healthy Youth Initiative kicked off Aug. 3. The multifaceted statewide media campaign addresses vape and tobacco use as well as obesity among Oklahoma youth ages 13-18. Messaging launched first on social and digital media because that's primarily where youth search for information and engage with content. Watch the ads now! TV, cable and radio spots started airing Aug. 24 and will run through the first of September.

new chi

Tai chi is best known as a route to reduced stress and enhanced health.

Older Adults Stay Fit with Tai Chi

TSET awarded a grant to the Oklahoma Healthy Aging Initiative (OHAI) for its Tai Chi-A-Thon held earlier this month. The virtual event drew over 100 supporters.

Paula Cockrell, OHAI program manager, said response has been positive to both virtual events and classes. "We have had a great response to our Facebook Live and Zoom classes. We have even been able to reach participants from other states and countries on Facebook Live," she said.

Cockrell shared that a participant called the tai chi classes "a lifesaver" as she cannot return to the gym because of COVID-19. OHAI has scheduled its next Tai Chi-A-Thon during Falls Prevention Awareness Week in September 2021. Check out OHAI on Facebook

new award

TSET was recognized in the Online Blog, PR Newsletter and Online Video Journalism categories at a virtual awards ceremony hosted by the Society of Professional Journalists Oklahoma Pro Chapter.

TSET Captures 3 Prizes at Awards Ceremony

TSET Health Communications team received three awards at the 2020 Society of Professional Journalists (SPJ) Oklahoma Pro Chapter Virtual Awards Ceremony. TSET was recognized for promotions that focus on Tobacco Stops With Me and Shape Your Future.

SPJ Oklahoma Pro Chapter annually offers this contest, which recognizes professional excellence in written, broadcast, photographic, video and digital journalism and communications in Oklahoma. This year, approximately 500 entries were received and then judged by journalists in other press clubs and journalism organizations.