Where do I start? With Elevate Hennepin advising.

Hennepin County, Minnesota sent this bulletin at 10/02/2024 11:05 AM CDT

Greetings Hennepin County business community. In this week’s newsletter, we invite you to read about the following topics:

Elevate Hennepin 'a huge help' for Perfect Piece Sweets
Elevate Answers: Using a CRM
Event Spotlight: 2024 Latino Business Week

If you know someone who would benefit from the info covered in this week’s newsletter, please forward it to them.

Elevate Hennepin advising ‘a huge help’

When Melanie Lewis started Perfect Piece Sweets Company, she knew everything about desserts, but not much about business. Coming out of the restaurant industry, she spent more time in the kitchen than the office.

“When I first started the business, I knew nothing about business,” said Melanie. “When you're running your own business, it’s like where do I start?”

She started with support from the network Elevate Hennepin advisors. They helped her develop a plan, build an accounting system, and start her business.

Hear her story about starting Hopkins-based Perfect Piece Sweets in her own words and see her delectable treats.

Fundamentals for Perfect Piece Sweets

Elevate Answers: Do you need a CRM?

Are you looking to get organized and gain insights into your customer interactions? A Customer Relationship Management (CRM) system could be the answer.

A CRM helps manage and analyze customer data, streamline marketing efforts, boost sales, and enhance service efficiency. It also retains your data in a single place for future analysis. By implementing a CRM, you can attract more prospects, engage and convert leads, and evolve your business.

To maximize the benefits, establish clear processes for tracking leads, following up with customers, and analyzing data. For personalized guidance, contact a Business Navigator at Elevate Hennepin to find an advisor that best fits your needs.

Get started

Upcoming Business training and Events via Elevate Hennepin

2024 Latino Business Week

The City of Minneapolis will host the first Latino Business Week. To build on the excitement of National Hispanic Heritage Month, the city is planning a week of community events.

Build your network, meet with organizations, and don't miss:

Skill-building workshops for Spanish-speaking entrepreneurs including Elevate Hennepin advisor Juan Llerena, founder of JLLB Media
A summary of Minneapolis commercial loans
Connecting with business resource providers

In-person events, October 6 - October 13
Multiple locations
No-cost

Register today

City of Minneapolis small business support

Meet with a representative from the City of Minneapolis Small Business Team to learn about their resources for small business owners and entrepreneurs. No appointment necessary.

In-person event, October 3, 10 a.m. - 12 p.m.
2727 E. Lake St. Minneapolis, MN 55406
Register today

2024 Entrepreneur Expo

The Entrepreneur Expo connects micro-entrepreneurs and new business owners with organizations dedicated to supporting their success including multiple Elevate Hennepin advisors. Don't miss workshops, networking, and free professional headshots.

In-person event, October 5, 9 a.m. - 1 p.m.
Central Library, 300 Nicollet Mall, Minneapolis
Register today

Business structure basics for artists

Join Elevate Hennepin advisor Springboard for the Arts to hear from an attorney all about business models from LLC’s to 501(c)3’s, including information on how to prepare, and benefits and risks.

In-person event, October 5, 11 a.m. - 1 p.m.
Central Library, 300 Nicollet Mall Minneapolis, MN 55401
Register today

Graphic design with Canva for beginners

In this course from the Hennepin County Library system, learn the basic principles of graphic design using Canva. This will include an introduction to the principles of graphic design, how to get started on Canva, and hands-on practice.

In-person event, October 6, 1 p.m. - 2 p.m.
15700 36th Ave. N. Plymouth, MN 55446
Register today

Financial management for small business

Join Elevate Hennepin advisor MBMentors for an introduction to small business financial management. Learn about the language of finance, best practices, and introduction to balance sheets, income statements, and cash flow.

Online event, October 9, 9 a.m. - 10 a.m.
Register today

Thanks for following along with us! If you know someone who could use any of the resources above, please forward this newsletter or tell them to sign up!

We’ll be back in your inbox in a couple weeks. Until then, you can follow us on LinkedIn, Facebook, and Instagram! Be a part of our online community by sharing your #ElevateHennepin stories and tagging @ElevateHennepin in your posts.

Have a great week!

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hennepin.us/economic-development

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