|
Greetings, Hennepin County business community. In this week’s newsletter, we invite you to read about the following topics:
- Odigo Wellness acquires building with Elevate Hennepin support
- Elevate Answers: SBA online courses
- ELEVATEor Pitch: Violet Wine
- Event Spotlight: Building a great pitch deck
If you know someone who would benefit from the info covered in this week’s newsletter, please forward it to them.
 Odigo Wellness cofounders Dr. Marakah Mancini de León and Dr. Stephen Thompson
When the four co-owners of Odigo Wellness came together to start the business, they were like a lot of small business founders. They didn’t have a lot of money, none of them had formal business training, and they had grand plans to buy a building for their cooperative wellness business.
They found no-cost legal support and insight to help them through the process. Cofounder Marakah Mancini de León said they worked closely with Miluska Novota, Elevate Hennepin advisor and principal attorney at Hortensia Law to guide them through a very complex process.
“It was truly harrowing,” said Marakah.
Ultimately, they were able to acquire their ideal building in Uptown Minneapolis.
 The U.S. Small Business Administration isn’t the flashiest organization, but it has a wide range of training and guidance for small business owners looking for some best practices on demand.
Unlock your business’s potential with SBA online training courses. Whether you're a seasoned entrepreneur or just starting out, the SBA's comprehensive e-learning modules are designed to keep your business moving forward.
Learn at your own pace with expert-led courses covering everything from financial management and marketing strategies to legal compliance and how to work with government entities.
This week’s ELEVATEor Pitch comes from Violet Wine.
Frederic Petters and Erikka Curran opened the local bottle shop Violet Wine in Northeast Minneapolis in 2022.
The bottle shop has the dual focus of excellent customer service along with providing sustainably and responsibly produced products from small independent producers, "the honest and the delicious," as the founders say.
As their small business grew, Frederic and Erikka realized it was time to expand their communications efforts and turned to Elevate Hennepin.
Frederic said, “[Elevate Hennepin Advisor] Juan Llerana from JLLB Media Marketing Agency was an excellent resource. We were able to more finely tune our website our social media, and really all communications.”
Keep up the great work, Violet Wine!
|
 A CEO Start participant walking people through her pitch deck.
A pitch deck is a visual representation of an entrepreneur’s business plan.
It’s a short summary of your company, your business plan, and your startup vision. Additionally, if you are looking for investors, it’s how they will make money.
Learn how to develop a great pitch deck with Elevate Hennepin advisor Art Shore, cofounder of MBMentors.
By the end of the session, you'll be able to:
- Identify the five steps to building a pitch deck.
- Know how to create a clear, concise, compelling presentation of your business product, service or idea.
- How to identify your total addressable market (TAM), serviceable available market (SAM) and serviceable obtainable market (SOM).
- The 10 most important things to include in your deck.
Online event, August 20, 9 a.m. – 10 a.m.
No-cost
Insurance basics for small businesses
Are you a small business owner looking for the right insurance coverage? Join this workshop from Elevate Hennepin education partner SCORE to understand the different types of insurance coverage available and which ones are best suited for your specific business needs.
Online event, August 8, 12 p.m. - 1 p.m.
Register today
Business consultations / consulta de negocios
A representative from the City of Minneapolis will meet with business owners and entrepreneurs to share resources and assist those who want to start, maintain or expand a business in the City of Minneapolis (e.g., financing, city regulations and business technical assistance). Assistance is available in English and Spanish. Asistencia disponible en inglés y español.
In-person event, August 8, 2 p.m. - 4 p.m.
2200 Central Ave. N.E. Minneapolis, MN 55418
Register today
Start Up Smart
Is entrepreneurship right for you? In this online workshop from the Minnesota Small Business Development Center, you will gain a basic understanding of the essential steps to getting your business off the ground and the many local and online resources available to help you.
Online event, August 12, 6 p.m. - 7 p.m.
Register today
The importance of IT security for small and midsize business
In today's digital age, businesses of all sizes are vulnerable to cyber threats and data breaches. It is crucial for business owners to understand the risks they face and implement effective security measures to protect their sensitive information. Learn how and why in this webinar from Elevate Hennepin education partner SCORE.
Online event, August 14, 2 p.m. - 3 p.m.
Register today
CEO Next information session
Join Elevate Hennepin staff, CEO Next alum, and facilitators to learn about this 9-month opportunity to engage in CEO roundtables, learn from speaker forums, and work with a team of experts on strategic research to achieve your unique business goals.
Virtual event, September 5, 9 a.m. - 10 a.m.
Register today
Thanks for following along with us! If you know someone who could use any of the resources above, please forward this newsletter or tell them to sign up!
We’ll be back in your inbox in a couple weeks. Until then, you can follow us on LinkedIn, Facebook, and Instagram! Be a part of our online community by sharing your #ElevateHennepin stories and tagging @ElevateHennepin in your posts.
Have a great week!
|
