Oakland County Small Business Saturday - Update

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Oakland County, Michigan | Small Business Saturday Update

 

Dear Partners, 

Thank you for helping get the word out about the first-time, county-wide Small Business Saturday program. We are hoping it will be a great contest to support our small businesses and to generate shopper fun on November 26.

 

Information about the contest is available at:

AdvantageOakland.com/ShopSmall

 


Here's Your Update:

  • On November 15, registration will close for small business retailers.* Please encourage your community’s small businesses to go to the website and register today.Their listing will be promoted to shoppers to help increase foot traffic – and all registered retailers are automatically entered to win a $1,000 American Express Gift Card, sponsored by CEED Lending. 
  • Beginning November 10, printed posters and mini-brochures instructing shoppers how to enter the contest will be available for pickup or delivery. Visit the One Stop Shop Business Center to pick up printed copies: Oakland County Executive Office Building, 2100 Pontiac Lake Road, Bldg #41W, Waterford. Contact us if you would like a delivery and specify quantities needed. These materials are for the small business retailers to use. Remind your businesses that there is a Digital Promotion Tool Kit at the website.
  • You can download a Shop Small ad from the website to post on your website to promote the program and link to all the contest information.
  • Attached is a print-ready flyer that you can customize to get the word out to your community’s small businesses on what they need to do to promote the Small Business Saturday Shopper Contest.
  • On November 21, the shopper campaign kicks into high gear – including radio advertising and social media.Please use these hashtags if you would like to tie into the Twitter communications:#ShopSmall #OaklandCounty

 


If you have any questions, please contact Oakland County:

Erick Phillips at phillipse@oakgov.com or (248) 858-4070

 Christopher Dinnan at dinnanc@oakgov.com or (248) 858-1922

 


 

*Shopper receipts (dated November 26) from registered and non-registered small businesses are all eligible for shopper contest entry. A small business is defined for this program as an independently owned and operated, legal, brick and mortar business in Oakland County.