NEWS FROM TRAVEL MICHIGAN VICE PRESIDENT GEORGE ZIMMERMANN
Last night was a
great night for the Pure Michigan campaign, as we were awarded two Mercury
Awards by the U.S. Travel Association and the National Council of State Tourism
Directors. The campaign was recognized for having the best radio
advertising and the best television advertising among the 50 states. We
are thrilled by this continued national recognition for Pure Michigan. As
always, a tip of the hat to the team at our advertising agency, McCann
Erickson, who both created the campaign in 2006 and have kept it fresh and
relevant year after year.
You might recall
that last year we won an unprecedented five Mercury Awards out of 12
categories, which prompted a new rule for the Mercury Awards – a rule I will
always refer to as the "Pure Michigan rule." This year, no
state could win more two Mercury Awards.
Congratulations are
also in order for four new appointees to the Michigan Travel
Commission. Governor Snyder has appointed Christian Overland, Stephen Kircher, Camille Jourden-Mark and
William Parlberg to the commission.
Christian
Overland is the executive vice president of The Henry Ford, and has worked for
the organization since 1992. He is responsible developing and implementing the
programs for Greenfield Village, Henry Ford Museum, Ford Rouge Factory Tour,
IMAX and Benson Ford Research Center. He replaces Patricia Mooradian.
Stephen
Kircher is president of Boyne Eastern Operations at Boyne Resorts. He is
responsible for overall management of the company and of development operations
at facilities in Michigan, Montana, Maine, New Hampshire and Tennessee.
He replaces Frank Ettawageshik.
Camille
Jourden-Mark is vice president and general manager of Michigan’s Adventure. She
has more than 30 years of experience in tourism marketing and promotions in
Michigan. She replaces Jerry Preston.
William
Parlberg is president and chief operating officer of Zehnder’s of Frankenmuth.
He oversees the operations of the company’s restaurant, Splash Village Hotel
& Waterpark, Fortress Golf Course and Zehnder’s Retail Division. He
replaces Judy Zehnder Keller.
I also
want to publicly recognize and thank Patricia Mooradian, Frank Ettawageshik,
Jerry Preston and Judy Zehnder Keller for their years of service to the
industry and the commission. All four of these industry leaders
devoted countless hours and energy to the commission during its recent
resurgence. This commission guided the industry through the
implementation of the first Michigan Tourism Strategic Plan, as well as
securing the funding for the most recent strategic plan and charting a path for
its development and implementation, now underway. Patricia and Judy
also provided leadership as the chair and vice-chair of the
commission. Again, thank you Patricia, Frank, Jerry and Judy for all you
do and have done for the Michigan tourism industry.
The Michigan Travel Commission meets next on
Friday, September 20th at 10:00 a.m., at the Amway Grand Plaza Hotel, 187
Monroe Avenue NW, Grand Rapids. Tourism industry attendance and
participation at Travel Commission meetings is always encouraged.
Safe
travels, always.
George
For more
information, contact George Zimmermann at (517) 335-1862.
Tourism News & Trends
24/7 Wall St:
America's favorite summer towns (Niles – Benton Harbor)
USA Today – August
18, 2013
Pure
Michigan-sponsored August NASCAR race brings in about $6 million statewide
MLive - August 16, 2013
Pure Michigan 400
Shows Off State to National Audience
WILX Lansing –
August 15, 2013
Michigan Labor Day
travel forecast: busier, cheaper
Detroit Free Press
– August 20, 2013
Snyder dives the
Monohansett
The Alpena News –
August 20, 2013
Gov. visits fair,
Gladstone
Daily Press -
August 15, 2013
Rep. Franz honors
Tim Allen for Pure Michigan
Mason County Press
–August 15, 2013
Cutting a new trail
for the Pure Michigan economy
Bridge – August 13,
2013
2013 Michigan State
Fair Returns to Novi with a circus and focus on agriculture, tourism &
products
ABC WXYZ – August
18, 2013
Rockford merchants
ready to catch loyal customers ‘blue-handed’
The Rockford Squire
– August 16, 2013
Amtrak’s Wolverine
debuts quiet car on Chicago-to-Michigan trips
Chicago Sun Times –
August 18, 2013
A global journey
back to Pure Michigan
Holland Sentinel –
August 20, 2013
Michigan Destinations
A taste of the PGA
Championship in northern Michigan
World Golf – August
12, 2013
Nothing beats
Northern Michigan golf in the summer
World Golf – August
17, 2013
A bit of Bavaria in
the Great Lakes State (Frankenmuth)
Shaw Connect –
August 18, 2013
Great shipwrecks of
the Great Lakes (Thunder Bay)
Shaw Connect –
August 18, 2013
Michigan boasts
more lighthouses than any other state
Battle Creek
Enquirer – August 15, 2013
(Audio) Yates Cider
Mill in Rochester Hills, MI
Travel Michigan
Radio Show – August 18, 2013
(Audio) Detroit
Jazz Festival
Travel Michigan
Radio Show – August 18, 2013
Pure Michigan News & Updates
Pure Michigan
Brings Home Two Mercury Awards
Travel Michigan
Press Release – August 21, 2013
Pure Michigan Web
training planned
ARGUS-Press –
August 16, 2013
From our Fans: Cars
in Pure Michigan
Pure Michigan
Connect – August 16, 2013
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