 WHEN: Friday, April 17 at 1:00 ET
WHERE: Register for Zoom webinar at: https://msu.zoom.us/webinar/register/WN_80AbkbyKTIW0frr8wcbGWw
FOR WHO: Food and farm business owners
Novel Coronavirus is changing how food businesses can sell their products. The ‘Food and Farm Business Sales Channel Deep Dives’ webinar series will provide you with insight into industry adjustments to novel coronavirus and considerations for selling through that venue. This webinar will focus on retail grocery. Each deep dive will start with 30 minutes of presentation, followed by 30 minutes Q&A.
In this webinar we’ll cover:
- How retail grocery is being affected by novel coronavirus
- What to expect out of your copacker, distributor and retail partners
- Best selling practices, including product promotion and inventory planning
- What to consider in pivoting your business toward this sales channel
SPEAKERS
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Becky DeYoung, Innovation Counselor, MSU Product Center
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Diane Longanbach, Innovation Counselor, MSU Product Center
The MSU Product Center helps food and farm businesses develop and commercialize high value, consumer-responsive products and businesses in the agriculture and natural resource sectors.
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