Census Maryland 2020 Newsletter, August 7, 2020
Maryland Department of Planning sent this bulletin at 08/07/2020 04:36 PM EDT
IMPORTANT!The NEW Census Deadline is September 30thThe date for self response to the 2020 Census is September 30 after the 53 Days Left Until Census Ends!
Congratulations to our Census Champions!Six Named Maryland Census Champions - Each Help Make a Difference in Our Complete CountOur champions this week are:
A Maryland Census Champion is a person or group that has gone above and beyond in spreading the Census message in their community. Census Champions have devised innovative ways to get their community engaged in completing the 2020 Census. The individual or group being nominated could be a member of a local complete committee, a faith leader, a business leader/owner, or even someone in the community making a difference. Recipients of the Census Champion will be highlighted in this newsletter, on social media, and on the Maryland 2020 Census Champions web page. Download the Census Champion Nomination form and nominate a champion in your community today.  Gloria Aparicio BlackwellGloria Aparicio Blackwell is a Census Champion who brings passion, energy, enthusiasm, and extraordinary effort to her advocacy for everyone’s participation in the 2020 Census. When Prince George’s County was establishing a Complete Count Committee (CCC), Gloria was among the first to be recommended. She has taken a leadership role and has not wavered in her dedication, commitment, participation, and contributions as a stellar advocate for a fair and accurate Census, especially for the traditionally undercounted populations. Gloria is the Director of the University of Maryland’s Office of Community Engagement and has led efforts at UMD to ensure students and the surrounding community are counted. In addition to her leadership on the Prince George’s County CCC, as subcommittee chair for colleges and universities, she is involved in other census committees at the local and state level, including: Organizer and Chair of the Maryland Statewide Latino Census Coalition; City of College Park CCC; and the Maryland Higher Education CCC. She goes above and beyond to connect goals to the community. Prince George’s is proud to have Gloria Aparicio Blackwell’s contagious energy, above and beyond spirit, and motivating leadership as part of the Census 2020 team.  Cynthia BrownCynthia Brown is a 20+ year employee of St. Mary’s County Government. In Cynthia’s everyday position she works closely with the Homeless Prevention Board, the Department of Social Services, Homeless Shelters, Faith Leaders, and Housing Authority among others. She is outstanding in what she does every day and has brought that same energy to the Census. While she is a “behind the scenes” person, nothing happens if Cynthia hasn’t put her finger on the pulse of it – she quietly “makes it happen.” Cynthia leveraged points of contact that she has worked with through her years in St. Mary's County. When the Pandemic hit Maryland, she became fully immersed in taking care of these communities. She remained committed to the Census, staying on top of her outreach channels to provide Census information.  Kevin LindsayKevin Lindsay is the Neighborhood Relations Manager for the City of Salisbury. As an active member of the Wicomico County - City of Salisbury Complete Count Committee, he and his team have been very involved at the local level, going door to door (on 90-plus degree days) promoting the Census and delivering Census door hangers in some of the city's traditional hardest to count areas.  Jake RobinsonWith the summer season in high gear, Ocean City beaches filled with Marylanders offered the opportunity to connect and engage with beachgoers in creative ways. The ability to convey the importance of the Census to those enjoying the beach via the floating billboard was a clear way to capture the attention of thousands. Jake Robinson, who runs SeaBoard Media, was wonderful to work with as Planning developed Census messaging for the 14’ by 47’ screen that sits on a 72-foot catamaran. The Ocean City Seaboard has been an advertising staple for years and Jake expedited the process to get our signage up and running within hours. Beachgoers from the Ocean City inlet to the Delaware line can view the advertising as far as the eye can see. We can’t thank Jake enough for his support to help ensure that everyone enjoying the sun and sand is made aware of Census 2020.  Dorothy StoltzDorothy Stoltz, the Director of Community Engagement for the Carroll County Library, is an active member of the Carroll County Complete Count Committee and chairs the Education, Youth and Libraries Census Workgroup. Dorothy serves as liaison with all library locations and their staff. She organized a program for dedicated Census computers to be available in all library branches with training for staff to provide public assistance. Dorothy designed Census ads that were published in the monthly library magazine, created a social media campaign for the Census on the library’s social media sites, and worked with the library outreach group to deliver Census workbooks to preschools and daycare centers. She made sure that Census outreach materials and signs were placed in all of Carroll County's library branches. Dorothy is creative, hardworking, and always offering her services to help with Census outreach.  Terri Lynn WilliamsTerri Lynn Williams took on the responsibility of letting everyone know about why the Census is important to the community. As a member of the Prince George’s County Complete Count Committee, Terri voluntarily participated in training classes held by the committee as well as courses sponsored by regional and national organizations to become a better Census advocate to her neighbors, family, friends, colleagues, and community. She is an active member of several community organizations, including the NAACP and Ivy Community Charities. She initiated phone bank efforts to reach every member and encouraged them to complete the Census as well as to reach out to ten more households. This “Power of 10” strategy resulted in more than 1,500 calls and text messages. Terri also helped facilitate the establishment of a Census hub in one of the hard to count communities. Within her own neighborhood, she went door to door to distribute Census information and encouraged Census participation in her own faith community. Terri has gone above and beyond as a volunteer, dedicating many hours of her time and offering her talents to ensure Prince George’s County residents are both educated about the Census and accurately counted. Already Taken the Census? Let Us KnowLet us know if you’ve already taken the Census by clicking the I've Been Counted link below. We’ll keep you updated to help you:
I've Been Counted
Follow Maryland Census 2020 on Twitter and Facebook – Follow @MdCensus2020 and like @MdCensus2020 – to stay in touch with Maryland's Census 2020 complete count efforts. Join the conversation by using hashtag #2020MDCensus on Facebook and on Twitter. In This Issue
Note: If the bookmark links to the articles above do not work, check that your pop-up blocker is turned off. Otherwise, scroll down in the newsletter to see the articles. Upcoming Meetings and EventsFor further details, go to the Maryland Census 2020 Events page
News and EventsLt. Governor Boyd Rutherford Presents Mundane (But Meaningful) Episode 13: The Census"It's been a while, but we're finally back with another episode of Mundane (But Meaningful)! For today's episode, get ready to learn everything you never wanted to know about the US Census in just 60 seconds!" Watch Full Video on the Lt. Governor's Facebook Page 
Census Bureau Will End Count EarlyThe U.S. Census Bureau announced this week that all counting efforts will end on September 30, more than one month earlier than originally planned. With roughly three out of 10 Maryland households yet to be counted, the U.S. Census Bureau has less than two months to ensure a fair and accurate count. Read Full Article at MACo's Conduit Street blog
Statement from U.S. Census Bureau Director Steven Dillingham: Delivering a Complete and Accurate 2020 Census Count
The U.S. Census Bureau continues to evaluate its operational plans to collect and process 2020 Census data. Today, we are announcing updates to our plan that will include enumerator awards and the hiring of more employees to accelerate the completion of data collection and apportionment counts by our statutory deadline of December 31, 2020, as required by law and directed by the Secretary of Commerce. The Census Bureau’s new plan reflects our continued commitment to conduct a complete count, provide accurate apportionment data, and protect the health and safety of the public and our workforce. Read Director Dillingham's Full Statement at the U.S. Census Bureau
As of August 7, Maryland Self-Response Rate at 67.3 PercentAs of August 7, Maryland’s self-response rate for the 2020 Census is 67.3 percent, while the national average is 63.2 percent. Maryland is 13th in the U.S., just 0.1% behind #11 Indiana and Utah and 0.2% behind #10 Ohio, and remains 2nd in the region, behind only Virginia at 67.9 percent. Maryland is ahead of Pennsylvania (66.2 percent), Delaware (60.7 percent), the District of Columbia (59.5 percent), and West Virginia (54.8 percent). Carroll (78.8 percent and number 26th in the entire U.S. out of 3,200+ counties), Howard (77.0 percent), and Harford (75.4 percent) counties are leading the state. Twenty two Maryland counties/jurisdictions have achieved self-response rates of over 50 percent and 15 counties rates exceed the national average. Calvert, Caroline, Carroll, Garrett, Howard, Kent, St. Mary's, and Talbot counties have all exceeded their 2010 self-response rates. View Maryland County and Municipality Response Rates at the MDP's Census 2020 Response Rate At-A-Glance Dashboard
The Maryland Department of Planning's Congratulations to These Counties and Municipalities that Exceeded Their 2010 Response Rate in the 2020 Census This WeekGarrett, Howard and Kent Counties Berlin, Boonsboro, Bowie, Chevy Chase, and Takoma Park        
Harford County Above State, U.S. Average in Census Response; Door-to-Door Count Begins August 11The messaging has been all around Harford County — social media blasts, smiling faces on billboards and workers standing at meal distribution sites — all representing the decennial Census as one of the most important and simple things Harford County residents can do. The survey is a key factor in directing federal funding to localities, and it takes on new importance during the COVID-19 pandemic. The census could play a part in determining how many coronavirus vaccines could go to the county, county spokesperson Cindy Mumby said. Read Full Article at The Aegis Maryland 2020 Census Response Rate Above National AverageOfficials say there’s still time for Marylanders to respond to the Census. Marylanders are standing up and being counted. The Maryland Department of Planning says Maryland’s response rate to the 2020 Census is higher than the national average. “We are sitting at number 13 in the nation with a response rate of 66.7%,” says Planning Secretary Rob McCord. “We had been sitting at close to 11 and 12 for a little while, and we are hoping we will be in the top ten before it’s all over with.” Read Full Article at the WFMD AM 930
Maryland Ranks 13th In The U.S. For Completion Of 2020 CensusCurrently, Maryland ranks 13th in the country for completion of the 2020 Census with a 67.3 percent self-response rate, which is above the national response rate of 63.2 percent. Maryland ranks fifth in the U.S. in internet responses. Carroll County leads the state with a self-response rate of 78.8 percent, ranking 26th in the U.S. out of more than 3,200 counties. "Our administration is committed to doing everything possible to ensure that every single Marylander is counted this year," said Gov. Larry Hogan. "Every single response directly impacts the services our communities receive—funding for schools, hospitals, roads, and other emergency and essential services all rely on our responses. I urge every single Maryland resident to fulfill their civic duty and help shape our future." Read Full Article at the Patch, Crofton 
With Time Extension Stalled, Census Speeds Up Count ScheduleThe U.S. Census Bureau sped up the timetable for crunching 2020 Census numbers on Friday after an earlier request for an extension stalled in the Senate and as pressure mounts to turn in data used to determine congressional districts by year's end, when President Donald Trump is still in office. On its website Friday, the bureau listed the deadline for processing data used to apportion the districts as Dec. 31. As recently as Thursday, it had listed a time frame of Oct. 31, 2020 to April 30, 2021 — an estimate based on a request for an extension that it submitted to Congress in April. Read Full Article at Herald-Mail Media (Associated Press) 
Maryland Ranks 13th Among States In 2020 Census Response Rate, Baltimore Lags Behind, Officials SayStatewide, Maryland ranks 13th among the 50 states with a response rate of 67.3 percent, which is close to four points above the national average of 63.2 percent. The state ranks fifth in Internet response and Carroll County leads the state in response rate at 78.8 percent, which ranks 26th of the 3,200 United States counties. There’s still time to self-respond to avoid getting a knock on the door from a Census worker in the coming weeks. “If you don’t want someone knocking on your door, please respond to the 2020 Census as soon as physically possible,” Cook said. Earlier on Friday, July 31, Gov. Larry Hogan urged Marylanders to participate as required by law. View Video and Read Full Article at WJZ-TV Channel 13
Share This Image on Your Social Media...and many more from the Maryland Census 2020 website Go the Census Social Media page to download this and other images that you can share with your followers. 
 Carroll County Partners With Carroll Baby to Get Census Message to Families With ChildrenThe Carroll County Complete Count Committee entered into a partnership with Carroll Baby, a local nonprofit organization that distributes diapers to county families in need. Carroll Baby reached out to the committee to extend Census outreach to their clients. The CCC provided stickers advertising Census 2020 that Carroll Baby affixed on the diaper packs they deliver. Carroll County Census Coordinator Laura Russell found that a national nonprofit, Count All Kids Census 2020, already had stickers with the appropriate messaging. Count All Kids Census 2020 is a consortium of existing nonprofits whose mission is to advocate for counting children in the Census.
Local Complete Count Committee
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Local Complete Count Committee
Outreach Highlight: Baltimore City
The Baltimore City Complete Count Committee (CCC) is working to ensure that every person in the county is accurately counted in the 2020 Census. Some local outreach actions include:
- Baltimore City developed a custom online dashboard including city and neighborhood data in order to view self-response rates and to pinpoint hard-to-count populations.
- The city provided grants of more than $100,000 to 30 grassroots organizations, minority-owned businesses, and faith institutions to assist in outreach and spreading the Census message.
- The committee distributed more than 50,000 Census labels, 500 bilingual lawn signs, and 70,000 canvassing cards to meal distribution sites and other community partners.
- They engaged in a 10-week ad campaign with 30 area Dollar General and Family Dollar stores that included Census messaging on receipts in two languages.
- The CCC attended many community association meetings, virtual town halls, and panel discussions reaching more than 600 residents in 19 hard-to-count neighborhoods.
- The city developed Census posters and rack cards for distribution in the community with messaging linked to importance of a complete count.
- The committee conducted safe, Census related events in the community using tablets and free Wi-Fi connectivity to encourage self-response.
Visit the Baltimore City Census 2020 webpage
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Fresh Resources for Rural Week of Action: August 2-8, 2020
Encourage rural communities to respond to the 2020 Census now by promoting the 2020 Census this week to your staff, customers, members, social media followers, and those you serve in rural communities.
Key message: The 2020 Census is happening now. Respond today!
Be sure to include the #2020MDCensus, #ShapeYourFuture, and #2020Census hashtags. You can also include census messaging in your August publications, newsletters, and email blasts.
The Census Deadline is September 30th
Read Full Article at the U.S. Census Bureau
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As Prince George’s Lags in Census Response, a Last-Ditch Push to be Counted
With news that the Census may cut-short its door-to-door data collection (the Census count is ending on September 30), Prince George’s County officials are urging residents to take matters into their own hands and self-report their Census info by phone or online. Prince George’s County lags well behind state averages and behind other suburban-metro Maryland counties when it comes to Census response rates, with only an estimated 64.7 percent of county households responding as of Aug 3, 2020. Statewide, 66.9 percent of Marylanders have responded to the Census.
Read Full Article at The Route 1 Reporter
National Health Center Week:
August 9 through 15
National Health Center Week (August 9 – 15) is an annual celebration with the goal of raising awareness about the mission and accomplishments of America’s health centers over the past five decades. This year's theme is “Community Health Centers: Lighting the Way for Healthier Communities Today and in the Future.” Community Health Centers serve as the beacon of strength, service, and care in their communities. In moments of pain and loss, they offer support and love. In moments of triumph, they offer hope and a vision for the future. This National Health Center Week honors those front line providers, staff, and beloved patients who lost their lives during the (ongoing) COVID-19 pandemic.
The 2018 County Business Patterns program counted 46,254 outpatient care centers in the U.S. with 1,137,989 paid employees and a $70.5B annual payroll.
See More Stats at the U.S. Census Bureau
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Census Maryland 2020 Social Media
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Follow @MDCensus2020 on Facebook and Twitter
August 5: Community Event Happening this Saturday in Salisbury, Maryland!
August 6: Congrats to Howard County on surpassing your 2010 Self Response Rate! Let's keep it going!
August 6: 54 days and Counting! NEW Census Deadline is September 30!
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