From 2019 to 2020, consumer interest in businesses related to the home improvement industry showed strong growth. After spending much of the past twelve months at home, consumers are beginning to notice all the ways their houses aren’t fulfilling their current needs.

Here are three consumer trends that will be important to businesses in the home improvement industry:

• More young people are buying homes and undertaking renovation projects.[1]
• Online searches for home improvement, general contractors and roofers are growing.[2]
• Consumers are more likely to hire businesses with positive reviews and high ratings on their digital profiles.[3]

As confidence in the economy returns and the job market stabilizes, demand for home improvement providers will continue to rise.[1] With that growth also comes significant demand for trustworthy businesses.

To find the best value, consumers are scrutinizing businesses more intensely. Your MHIC license shows prospective customers that you’re a knowledgeable professional while your customer reviews and online profiles bolster your strong reputation.

Check your various online profiles, and craft a plan of action to keep your reputation strong.

[1] Source: IBISWorld 2020
[2] Source: IABBB data and Adobe Analytics
[3] Source: IABBB 2021 Consumer Survey

Read more about BBB of Greater Maryland, Inc.

This time last year the world was deep in the early stages of the COVID-19 Pandemic and the economy stalled as businesses were forced to close or drastically alter operations. Schools were closed and all of America was feeling the impact of this deadly virus. A year later we still are in the midst of the pandemic, however, in Maryland, we have adapted to the “current normal” and have shown the resiliency and determination that makes our state so great. Our economy is on the path to recovery, and while some industries never slowed down, many others adapted to the restrictions and challenges forced by the pandemic and continued to serve customers while protecting employees and the public they serve.

The Division of Occupational & Professional Licensing (O&P) supports 24 professions and occupations, and the resiliency I mentioned above is seen every day as we work with our licensees to ensure the safety of all Maryland residents. We have added over 10,000 new occupational and professional licenses since the onset of the pandemic and many Marylanders have taken the steps to secure gainful employment and support their families and the Maryland economy. Our Team at O&P has worked through the pandemic to provide the highest level of service to our licensees while protecting the health of our team. We will continue the mission of O&P “To help foster economic growth by assisting our customers in a timely, professional manner while protecting the health, safety and welfare of the public by assuring that our licensees have met a standard of expertise.”

I join all Marylanders in the hope and vision of an end to this pandemic and a return to the life we knew before its onset. It may take some time, but patience and determination will be the key to a successful return to normal life inclusive of a flourishing economy and our ability to enjoy time with family and friends.

Best wishes for a great summer of 2021 and Go O’s!