Geoff Gouveia, a Riverside-born artist, whose pieces include a massive mural at Bobby Bonds Skatepark, is tired of people saying, “That’s cool for Riverside.” That’s because having a home base in Riverside hasn’t stopped Gouveia from working with large brands such as Adidas, Starbucks, Coca-Cola, and Facebook. In fact, he considers it an advantage.
“I can deploy my capital creatively by renting office space or hiring because the cost of living is lower here,” Gouveia said. “The internet has allowed artists to be based in smaller markets and still flourish in the trade. It gives us permission to stick around and make the city even better.”
Gouveia is certainly doing his part by creating stunning works throughout Riverside. Current focuses are soccer, culture, and employing local college students.
Program Overview
Program opens 10/29/2021 through 11/19/2021
The California Venues Grant Program (“Program”) will support eligible independent live events venues that have been affected by COVID-19 in order to support their continued operation. Eligible independent live events venues must have a physical address and operate in California, which will be validated through submitted business tax returns. If your business tax returns do not reference a California address, you will be deemed ineligible.
Application Process
- Eligible independent live event applicants shall complete a new and separate application for the grants allocated under this section even if they already have submitted an application for the California Small Business COVID-19 Relief Grant Program established in California Government Code Section 12100.83.
- If an eligible independent live event has been awarded a grant under the California Small Business COVID-19 Relief Grant Program established in California Government Code Section 12100.83, the amount of that grant will be subtracted from the grant amount to be awarded under this Program. If the grant amount awarded under the California Small Business COVID-19 Relief Grant Program is greater than the amount awarded under this Program, the eligible independent live event will not receive a grant under this Program.
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