Big news in Placer County

February 2024 Edition

California was the #1 job creator in the nation for December 2023

CA averaged 26,000 jobs per month last year and created more than 2 million new jobs in the last 3 years - more than any other state in the nation

Manufacturing is moving back to the U.S. and
into Placer County

The United States is bringing manufacturing back to America and right into our region. We have continued to generate new well-paying employment opportunities, encompassing union positions and jobs that do not need a college degree. Click here to learn more.

Most Valuable Towns in the Backyard:
The Greater Sacramento Region

Get caught up on what's happening in the region. Economic Development, thriving real estate and community spirit intertwine, making this region irresistible for families and businesses. This informative 45 minute video will energize you! If you don't have 45 minutes, check out the Placer County segment from 28:15-32:55. Click here to listen.

Sustainable Agricultural Land Conservation Program (SALC)

Placer County has been awarded a planning grant of $500,000 from the Department of Conservation through the Sustainable Agricultural Land Conservation Program (SALC). This initiative is a crucial step in safeguarding our region's agricultural heritage and conserving our prime farmland.

To learn more about the SALC grant, please visit the California Department of Conservation's website by clicking here and signup below for future SALC newsletters.                 

Did your business suffer from a disaster in 2022-23? 

You can qualify for additional time to file or pay taxes

The IRS and FTB may grant individuals and businesses additional time to file or pay when a major disaster in their area is declared by the federal or state government. Click here to learn more.

Hiring our heroes: Join our virtual workshop and learn how
to hire veterans for your business

The Placer County patriot program is completely free and is designed to bridge the gap for our heroes between the military and civilian life. Click here to learn more.

 Are you a small agricultural farmer or business
impacted by drought?

This grant program will provide relief to small agricultural businesses that experienced a decline in annual gross receipts or gross profits due to drought or storm flood conditions. Groups one and two are extended to February 15, 2024. Drought Group three is expected to open in May 2024 (Date TBD).

This grant opportunity is being processed on a first-come, first-serve basis so businesses should apply as soon as possible. Learn more and apply here.

Placer County's Film Office is looking for more businesses to submit locations- check them out on local CBS news

Placer County Film office was featured on CBS news with a spotlight on their new website that launched last year. Businesses especially submit locations. It is as easy as going to the Submit Location part of the website and uploading photos of your business or home. To submit your location click here.

The Sierra Small Business Development Center offers free virtual and in-person
training and workshops

Growth with Profits: Webinar 3-Legal & HR
Foundations for Growth

Feb 1,10:30-12 p.m.- In this third session, you will learn how to become equipped to handle legal issues, employment law, intellectual property, and more as your business grows and evolves. Click here for more details.

Food Business Brand & Branding

Feb 5, 2-4 p.m.- In this webinar, we will explore the ways that you can build your own compelling business catapulting brand so that your people know how to find you. Click here to learn more.

Expansion Capital for Profitable Businesses
More Than 2 Years Old

Feb 6, 10:30-12 p.m.- This webinar is designed to help businesses which are profitable and with more than two years in active operations understand how to raise capital, equity and debt, to facilitate future growth. Click here for more details.

QuickBooks Online Webinar 1:
Accounting 101 & Getting started with QuickBooks Online

Feb 7, 10-12 p.m.-This webinar will take you through the basics of accounting, which QuickBooks version is best for your business, and setting up your company and chart of accounts in QuickBooks Online. Click here for more details.

Planning your Business

Feb 7, 1-3 pm.- In this interactive Webinar, we will guide you through your options and help you as you work through a simple tool that will get you started creating a plan. Click here for more details.

Growth With Profits: Webinar 4 –Financing Your
Business Growth

Feb 8, 10:30-12 p.m.- In this fourth session you will learn how to master strategies for financing growth, capital planning, equity, debt, and meeting financial objectives. Click here for more details.

Menu Engineering for Profitability

Feb 12, 2-4 p.m.- In this seminar we will learn the principles and tools of this underused system so that you can steer and create a positive impact on your bottom line. Click here for more details.

Marketing for success

Feb 13, 10:30-12 p.m.- This webinar is a must for anyone interested in learning about how to build long-term competitive advantage versus the competition through Marketing. Click here for more details.

Beyond Basic Cybersecurity

Feb 13, 1-2:30 p.m.- In this no-fee webinar, we will guide you beyond the Cybersecurity Basics trainings into a deeper exploration of essential topics for building cyber resilience. Click here for more details.

QuickBooks Online Webinar 2:
Setting up Items and Creating Forms

Feb 14, 10-12 p.m.- This webinar will cover: Setting up items, using purchasing orders, customizing invoices, creating other forms, and syncing bank accounts. Click here for more details.

Financing your Business

Feb 14, 1-2:30 p.m.- If you have been turned down by a lender, then it’s not the end of the story. Join this webinar and get new options to get funded. Click here for more details.

Growth With Profits: Webinar 5 – Maximizing Management Efficacy Navigating Business Metrics

Feb 15, 10:30-12 p.m.- Join our five-part management Series, learn how to use financial reports to run your business and develop a successful management philosophy focusing on your business’s key elements. Click here for more details.

Digital Marketing Hour: Creating Buyer Personas

Feb 21, 9-10 a.m.- In this hour-long session, we’ll unravel the significance of buyer personas in marketing success, walk you through the process of persona creation, and guide you in tailoring your marketing efforts to resonate with your buyer personas. Click here for more details.

QuickBooks Online Webinar 3: Accounts Receivables

Feb 21, 10-12 p.m.- This webinar will cover: Setting up online bank feeds, creating estimates and invoices, sales receipts, receiving payments, and managing accounts payable reports. Click here for more details.

Marketing your Business

Feb 21, 1-2:30 p.m.- Join us for this educational webinar to learn the fundamental principles of marketing and how best to apply those principles to empower you to create your own marketing efforts for your small business. Click here for more details.

Source Diverse Source Local: Session 1 – Infrastructure to Scale

Feb 21, 10:30-12 p.m.- Source Diverse Source Local is a five-week online training. In this first session you will learn about what the Source Diverse Source Local program is, the importance of selling to large corporations, and how to build the necessary infrastructure to scale your business. Click here for more details.

Operating a Successful Food Biz in a Rising Cost Economy

Feb 26, 1-4 p.m.- Rent, labor and supplies are key pressures to financial sustainability & thriving in the hospitality industry. In this seminar, we will explore the problems as well as implement tools and strategies to thrive in a rising cost economy. Click here for more details.

Legal Issues for Small Businesses

Feb 27, 10:30-12 p.m.- The webinar will focus on core legal issues important to all new companies and small businesses including the corporate form chosen, protecting intellectual property, contracts, how to avoid litigation and important workplace and employment best practices. Click here for more details.

QuickBooks Online Webinar 4: Accounts Payable, Banking Reconciliations, and Reports

Feb 28, 10-12 p.m.- This webinar will cover: Undeposited funds, entering expenses and bills, paying bills, managing reports, Profit & Loss sheet, and Balance Sheet. Click here for more details.

Financial Management for your Business

Feb 28, 1-2:30 p.m.- This webinar is designed to help startup and existing entrepreneurs understand the most important aspects of financial management for small business. Click here for more details.

Source Diverse Source Local: Session 2 – Legal Issues and how to Manage them

Feb 29, 10:30-12 p.m.- Source Diverse Source Local is a five-week online training and after completing the program, business owners will gain access to our no-cost one-on-one business consulting to assist in furthering the success of their business. Click here for more details.

Community Connection: Your Voice, Your Economic Development: If you have business questions for our Economic Development team or business topics you would like to see covered in the newsletter, please email Kim Christopherson at kchristopherson@placer.ca.gov.

Economic Development
145 Fulweiler Ave #100, Auburn, CA 95603
(530) 889-4016
econdev@placer.ca.gov

Business Resource Center
1000 Sunset Blvd #105, Rocklin CA, 95677
(916) 770-8383
brcinfo@placer.ca.gov