Welcome
Welcome to the November Edition of Jurupa Valley's Economic Development Monthly Report.
The City of Jurupa Valley will be hosting a business workshop for the Jurupa Valley business community. This workshop will discuss crime prevention strategies for small business owners and offer effective approaches to minimize crime impacts. In addition, this workshop will discuss various grants, loan opportunities, and resources for the business community. Guest speakers for this event include members of the Jurupa Valley Sheriff's Station, MicroEnterprise Collaborative, and other business-friendly associations.
This event will be hosted at City Hall Council Chambers on Wednesday, November 20th, 2024, from 10 AM - 12 PM.
For more information, scan the QR code on the flyer or email econdev@jurupavalley.org.
Shops at Jurupa Valley Grand Openings
 Four additional businesses have recently opened at the Shops at Jurupa Valley, a new shopping center located on the corner of Mission Blvd. and Pyrite St. Mayor Guillermo Silva, Mayor Pro Tem Brian Berkson, and Councilmembers Leslie Altamirano and Chris Barajas were in attendance to support Jurupa Valley's newest businesses. Also in attendance were staff members from the offices of Supervisor Karen Spiegel, State Senator Richard Roth, and Assembly Member Sabrina Cervantes.
Ross Dress For Less soft opened on Friday, October 11th and conducted a grand opening ceremony on Sunday, October 13th. Hundreds of customers were present to visit the second Ross location in Jurupa Valley. Ross is located at 8125 Mission Blvd.
Wingstop officially opened to the public on Wednesday, October 15th. Wingstop also expanded to a second location in Jurupa Valley. Wingstop is one of the fastest growing eateries in the U.S., with over 2,000 locations worldwide and are currently projected to operate 7,000 locations by 2030. Wingstop is located at 4190 Pyrite St.
Jersey Mike's Subs opened their first location in Jurupa Valley. Jersey Mike's offers cold & hot subs, sides, and desserts. Jersey Mike's conducted a grand opening ceremony on October 16th and held a week-long fundraising event with proceeds going to Granite Hill Elementary School. Jersey Mike's is located at 4190 Pyrite St.
Starbucks soft opened on September 15th and also conducted a grand opening ceremony on October 16th. This event was open to the public and is the fourth Starbucks location in Jurupa Valley. Attendees were treated to pastries and light refreshments. Starbucks is located at 4134 Pyrite St.
Grand Opening - Five Below
 Five Below opened a second location in Jurupa Valley on Friday, October 25th. The new location is located at 7840 Limonite Ave., Suite 106. Five Below is the third location to open at the former K-Mart shopping center, which is undergoing a major renovation. Five Below is a high-growth value retailer that prices most of their items between $1-$5. Founded in 2002, Five Below now operates nearly 1,700 stores in 43 states.
For more information, visit fivebelow.com.
Grand Opening - El Torito Meat Market & Tacos
 Mayor Guillermo Silva and Councilmembers Leslie Altamirano and Armando Carmona present a Certificate of Recognition to Meltion Cano (second from right), owner of El Torito Meat Market.
El Torito Meat Market and Tacos officially expanded to a second location in Jurupa Valley on Sunday, November 3rd. Located at 9085 Mission Blvd., El Torito Meat Market is committed to providing flavorsome Mexican cuisine to the Glen Avon community. In addition, their new location offers prime wagyu carne asada and a wide assortment of beef, chicken and pork cuts.
El Torito Meat Market opened it's first location at 10851 Limonite Ave. in 1987. Meliton Cano officially took over operations on June 20, 2000 and has tremendous pride of their family-run business. For additional questions, including job opportunities, call 951.681.6794.
Mayor's Business Visitation Program - Magnolia Foods
 Mayor Guillermo SIlva (middle) presents the Mayor's Business to Magnolia Foods, Inc.
Welcome to Magnolia Foods, a local manufacturer of corn and flour tortillas, wraps, sopes, chips, banuelos, and other baked goods. Magnolia Foods is located at 11058 Philadelphia Ave. and has been established since 2012. They operate a facility that is over 75,000 Sq. Ft. and retain a work force of over 200 employees. They also have a secondary location in Rialto. In total, both locations produce between 1.2 - 1.5 million pounds of product each week.
The City's Economic Development team was made aware of Magnolia Foods by California Manufacturing Technology Network (CMTC), a private non-profit organization dedicated to providing services and support to California manufacturers. Through Magnolia Foods partnership with CMTC, Magnolia Foods was granted a leadership training grant.
In the retail business, Magnolia Foods sells their products through their "El Comal" line. El Comal tortillas can be found at Ralph's, Cardenas, El Super, Grocery Outlet, Trader Joes, and Stater Bros. El Comal tortillas have a 25-30 day shelf life while their competitor's average almost 90 days. El Comal attributes their lower shelf life due to their freshness of their products and less preservatives.
For more information about Magnolia Foods, including job opportunities, visit magnoliafoodsllc.com.
Realty Investment Association of California Luncheon
 On Tuesday, October 29th, the City of Jurupa Valley co-hosted a luncheon with Realty Investment Association of California (RIAOC). The guestlist for this event was made up of brokers and real estate agents who own or lease real property in Jurupa Valley. Guests were provided presentations by City Manager Rod Butler, and Assistant City Managers Michael Flad and Joe Perez. These presentations consisted of development updates, policy initiatives, and long term vision for Jurupa Valley.
For questions regarding this event, email econdev@jurupavalley.org.
Shop Jurupa Valley Campaign
This is a reminder of the importance of shopping and dining in Jurupa Valley. Shopping and dining locally accomplishes the following:
- Reduces air pollution since automobiles travel fewer miles
- Supports existing and creates new jobs
- Stimulates our local economy
- Facilitates community building
- Allows discovery of unique finds
- Re-circulates money back into our community (“multiplier effect”)
- Encourages improved customer service
Register Your Business
All businesses must register with the City of Jurupa Valley to obtain a Business Registration Certificate. Registering your business ensures your business is operating in the proper zone and is a permitted use. Businesses must also renew their business registration on an annual basis to remain compliant with the City of Jurupa Valley Municipal Code.
Businesses that are not physically located within the City limits may also be required to obtain a City of Jurupa Valley Business Registration Certificate if they are working within the City.
To apply for a business registration, visit our City Hall front counter, which is located at 8930 Limonite Ave. or click here for the application.
Small Business Saturday was founded by American Express in 2010 and co-sponsored by the Small Business Administration with the goal of encouraging holiday shoppers to shop locally and at small businesses. This holiday shopping event falls on the last Saturday of the month of November, which for this year will be Saturday, November 30.
The City of Jurupa will support the Small Business Saturday event by listing all businesses who will be having promotional giveaways or providing discounts. These businesses can range from dining, retail, and beauty. To find out how your business can get listed on our social media pages, email the economic development team at econdev@jurupavalley.org.
Jurupa Road Grade Separation Project
The Jurupa Road Grade Separation Project will create a four-lane underpass on Jurupa Road under Van Buren Blvd. Upon completion, this underpass will significantly improve safety and traffic circulation for its users.
The following businesses are open during construction:
- Cleaner’s Plus
- Domino’s
- Donut Tyme
- Dr. Tooth
- El Corral Mexican Grill
- Family Discount
- Family Ortiz Nutrition
- JD’s Mission Steakhouse
- Marie’s Beauty Salon
- Ortega Produce
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- Panaderia Jalisco Bakery
- Pizza King
- Plaza Liquor
- SecurCare Self Storage
- Southridge Cycling
- Stater Bros
- State Farm
- Subway
- Your Hair Center
- 4 Different Auto Shops
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Available Space - Bellegrave Business Park
 Leasing opportunity is now available at Bellegrave Business Park. Located at 10270 Birtcher Drive, the property is under B-P zoning, which permits light manufacturing, business sales, and other business-supporting commercial uses. The building features 1,050 Sq. Ft. of office space, 2 grade level doors (12' x 14"), 14' clear height, secured yard area, and is located less than two miles from I-15 and Highway 60 freeway.
For more information, call Jeff Linden at 909.418.2145.
Economic Resources
 The Riverside County Office of Economic Development and Orange County Inland Empire Small Business Development Center is providing up to $5,000 for businesses located in Riverside County. All existing businesses and new businesses that started on or after July 1, 2022 are eligible to apply.
For additional information on the Thrive Program, please contact Bizinfo@rivco.org.
Business Networking Opportunities
November 14, 2024, at 12:00 p.m.
Join the monthly business networking meeting hosted by the Jurupa Valley Chamber of Commerce. Business Networking Meetings are held on the second Thursday of every month at Indian Hills Golf Club. Indian Hills is located at 5700 Club House Drive. Members & non-members are encouraged to RSVP.
For more information, email April at info@jurupachamber.org.
 November 14, 2024, at 6:00 p.m. at Highgrove Library (530 W. Center St., Riverside, CA 92507).
Are you wondering what and if any laws impact your business with your workforce? There are many state and federal laws to take into consideration with any employment related matter. This workshop reviews many of the laws to help reduce liability for your business. This event will be hosted by the Inland Empire Woman's Business team.
To register, visit sba.gov/event/58995.
Business Webinars
November 19, 2024, at 10:00 a.m.
Cash flow management is the lifeblood of a growing business, but it can be a significant challenge for entrepreneurs. Join expert presenter, Jennifer Dawn, to learn how to master your cash flow. Join and discover how to efficiently streamline overhead, strategically manage debt and ensure you're paying yourself what you're truly worth.
To register, visit sba.gov/event/57767.
 November 27, 2024, at 9:00 a.m.
Welcome to Funding your business: Let’s talk 504 SBA loans! Join us for an informative online event where we'll discuss everything you need to know about 504 loans for your business. Whether you're a seasoned entrepreneur or just starting out, this event is perfect for anyone looking to secure funding. Our expert speakers will cover the ins and outs of 504 loans, so you can make informed decisions for your business's financial future. Don't miss out on this valuable opportunity to learn and grow your business!
To register, visit sba.gov/event/56896.
Start a Business in Jurupa Valley
Thinking about starting a business or expanding your business in Jurupa Valley? Please contact our Economic Development team at econdev@jurupavalley.org to help you get started on your business endeavors!
For the latest Jurupa Valley news and alerts, please follow us on our social media platforms:
To subscribe to our Economic Development Newsletter, simply scan the QR code to get started!
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