Happy Thanksgiving

New York District Office - November 28, 2020

u s small business administration

From the District Director's Desk

Support Small Businesses this Holiday Season


Happy Thanksgiving

SBA helps Veterans start, grow, expand and recover a small business


On the Saturday after Thanksgiving, Small Business Saturday® is an important way for consumers to make an impact in their local communities. By supporting independently owned businesses during the holiday season, you have the ability of making a positive impact in your hometown. Since 2011, the U.S. Small Business Administration has been a formal cosponsor of Small Business Saturday, which was founded by American Express the year prior.

Small Business Saturday 2020 will be held on November 28.

The day, which takes places after Black Friday and before Cyber Monday, is designed to support local businesses that create jobs, boost the economy, and preserve neighborhoods not only in New York but around the nation. The day was created to help independent businesses capture a larger piece of the consumer spending amidst this critical holiday season, while also helping address small business owners’ most pressing need: getting more customers through their doors, browsing their websites and patronizing them.

This year, we know that small businesses, including veteran- and women-owned small businesses, need our support now more than ever as they each navigate, retool, and pivot from the effects of the COVID-19. While the holiday season might look a little different this year, we can still share joy by shopping small and supporting our favorite small businesses and their employees during this critical time.

Wishing you all he happiest and healthiest Thanksgiving and a prosperous and festive Holiday Season!


Beth L. Goldberg

SBA New York District Director