PPP Gives Fitness Business a Fighting Chance to Succeed

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June 25, 2020

Region VI - South Central Region News

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Success Story | PPP Gives Fitness Business a Fighting Chance to Succeed

Regional Administrator Justin Crossie

By Regional Administrator Justin Crossie

When COVID-19 forced a nation-wide quarantine, one of the first types of businesses to shut down were fitness facilities. 

For Texas state representative and local businessman Mr. Eddie Lucio III, this meant that his Orangetheory fitness locations in both Harlingen and Brownsville had to close their doors to comply with state-wide shelter-in-place orders. 

“Some gyms in the area were still charging their customers their monthly dues,” Eddie said.  “We decided not to charge people for something they couldn’t use.  So, going through the last few months without revenue and finding a way to pay my employees was a really big challenge.”

It had become such a challenge during this time, that Eddie began to pay his employees out of pocket, before applying for the Paycheck Protection Program loan. 

Eddie Lucio III, wife and partner Jaime Lucio and Michael Gutierrez, partner and head coach.

From L toR: Eddie Lucio III, Jaime Lucio, wife and partner  and Michael Gutierrez, partner and head coach





Photo Courtesy of James Hord

“The PPP allowed me to rehire the employees I unfortunately had to let go, but not only was I able to rehire them with the help of the PPP, I was able to pay them at their full rate.” 

Not only did Eddie successfully apply for the PPP loan, he also successfully applied for the Economic Injury Disaster Loan (EIDL).   

“With the EID loan, we have a fighting shot.  This is our toughest challenge as we navigate this pandemic.  We have a shot at getting through these times.” 

Funding remains available and though the PPP application deadline of June 30th quickly approaches, the SBA remains committed to assisting small business owners nation-wide.    

“I applaud the foresight and real time understanding that the SBA and banks had to communicate and make this as pain free as possible for the applicants with a very simple do-it-all online process,” Eddie added. “I worked with Lone Star Bank, a regional bank in the Rio Grande Valley and everyone remained accessible, calm, thorough, and always willing to go above and beyond to help me throughout the entire process.” 

With the state of Texas opening its economy and social activities through multiple phases, the PPP and EIDL allowed Eddie to remain in business and continue to serve his community. 

“This gives us an opportunity to fight for our lives, to be in the fight, and that’s all we want.  We want a chance to survive.  I want a chance to save my business and that is what these loans have given me.  I am grateful to live in a country where we have elected officials who care and who want to see us succeed.” 

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Edward Haddock

Arkansas District

Edward Haddock, Director

Herb Austin, Dallas-Fort Worth District Director

Dallas-Fort Worth District

Herb Austin, Director

Dante Acosta, El Paso District Director

El Paso District

Dante Acosta, Director

Tim Jeffcoat, Houston District Director

Houston District

Tim Jeffcoat, Director

Mike Ricks

Louisiana District

Mike Ricks, Director

Angela Burton

Lower Rio Grande Valley District

Angela Burton, Director

John Garcia

New Mexico District

John Garcia, Director

Dorothy "Dottie" Overal

Oklahoma District

Dottie Overal, Director

Anthony Ruiz

San Antonio District

Anthony Ruiz, Director

Calvin Davis

West Texas District

Calvin Davis, Director