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FDIC CONSUMER NEWS | OCTOBER 7, 2024 |
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FDIC CONSUMER NEWS - OCTOBER 2024 EDITION
YOUR BANK AND SOCIAL MEDIA
Interacting with your financial institution on social media
Many people connect with friends, meet new people, and interact with businesses on social media sites and apps such as Facebook, Instagram, or LinkedIn. Banks are also using social media to advertise their products and services, obtain feedback from consumers, and, in some cases, provide a gateway for customers to access their accounts. Financial institutions also may use social media to share information with their local communities and to solicit feedback from them.
Should you use social media to connect with your bank? And, if you do, what should you keep in mind? Before you decide, you should visit your bank or its website to learn about its social media policies. You can learn how the bank is using social media, its guidelines, and whether there are other ways to communicate with your bank to conduct business.
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