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M A Y 9, 2 0 1 7
CDC's Emergency Partners newsletter provides updates, resources, and useful tips to subscribers interested in emergency preparedness and CDC's emergency responses.
Don't keep this great resource to yourself! Please share it with your colleagues and networks. If you would like more information on Emergency Preparedness and Response, visit CDC's Emergency Preparedness & Response website.
DID YOU KNOW?
EMERGENCY PREPAREDNESS & RESPONSE
See below for emergency preparedness updates, tips, and interesting facts.
Public Health Preparedness and Response National Snapshot 2017
is committed to strengthening the nation’s health security by protecting
against public health threats, whether they begin at home or abroad, or if
they are natural or man-made. We know that when we don’t respond quickly and to
scale, outbreaks become epidemics, natural disasters become crucibles for
illness, and the human toll of terrorist attacks can mount.
and local health departments must stand ready to handle many different types of
emergencies that threaten the health and resilience
of families, communities, and the nation. Having people who know what to do,
and having the resources in place to allow them to do their jobs, saves lives.
one of the nation’s most critical public health investments,
CDC has an obligation to capture our work annually and share lessons that
inform our strategy over time. The Public Health Preparedness and Response National Snapshot
2017 demonstrates how federal investments
enhance the nation’s ability to respond to public health threats and
the image (above) or here to
learn more about CDC's preparedness and response investments.
Huffington Post—Achieving a Polio-Free World
Dr. Anne Schuchat, acting CDC Director, explained what CDC and other organizations
are doing to achieve a polio-free world. Much of the progress toward achieving
worldwide eradication of the disease is due to the polio vaccination. Dr.
Schuchat described how, through the Global Polio Eradication Initiative, public
health partners from around the world have supported this initiative and helped
distribute vaccines across the globe.
the image (above) or here to read more about the progress and
steps taken to achieve a polio-free world.
CDC Yellow Book 2018
Use CDC's Clear Communication Corner and CERC Corner tips to improve the clarity of your public health messages.
Information for International Travel
fully revised and updated CDC Yellow Book 2018: Health Information for
International Travel codifies the U.S. government's most current health
guidelines and information for clinicians advising international travelers,
including pre-travel vaccine recommendations, destination-specific health
advice, and easy-to-reference maps, tables, and charts.
2018 Yellow Book includes important travel medicine updates:
latest information about emerging infectious disease threats such as Zika,
Ebola, and MERS
cholera vaccine recommendations
guidance on the use of antibiotics in the treatment of travelers' diarrhea
considerations for unique types of travel, such as wilderness expeditions,
work-related travel, and study abroad
recommendations for popular itineraries, including new sections for
travelers to Cuba and Burma
current version of the Yellow Book is available online at www.cdc.gov/yellowbook.
A print version can be purchased from Oxford University Press. Save
30% with promo code AMPROMD9.
First Message in a Crisis
are more likely to remember and believe the first message they hear after an
emergency occurs. The first CERC principle is for your organization to “be
first.” The context, content, and delivery of the first message that you put
out about the emergency are critical.
first message should:
empathy by acknowledging the feelings or emotions surrounding the event in
words. For example, you could say, “I understand that this is a
frightening time for people living in the area.”
any confirmed facts and try to answer who, what, where, when, why, and
your audience what you do not know about the situation. Not all
information will be confirmed right away and it is better to acknowledge
what you do not know than to leave room for rumors or suspicions that you
are withholding information.
what you will do to find more answers and how you will keep the public
you and your agency’s commitment to staying through the emergency and
people where they can find more information, such as a hotline number or a
following an emergency, the public has a greater appetite for information.
Beyond this want for information, populations directly affected by an emergency
need to know certain information to protect their lives and their
community. The right message, at the right time, from the right person can
save lives in an emergency. Make sure your first message has all of the
components to make it credible, well-received, and effective for promoting
For more resources and information on CERC, please see Crisis and Emergency Risk Communication, 2014 Edition or Crisis and Emergency Risk Communication Pandemic Influenza, 2007.
Have you used CERC in your work? To share your CERC stories, e-mail firstname.lastname@example.org. Your stories may appear in future CERC Corners.
See below and visit CDC's Zika website for the most current updates and information about Zika virus.
Fox News—Acting CDC Director: Sobering answers to pregnant women's questions about Zika
CDC has been working around the clock to learn more about the risks of Zika infection during pregnancy
Acting CDC Director Dr. Anne Schuchat wrote an article about Zika and its devastating effects on pregnant women and their families. Dr. Schuchat explains how doctors and other health professionals are working to inform families about Zika virus and ways to prevent transmission.
Click the image (above) or here to learn more about Zika.
MOTHER TO BABY
Pregnant women or families who would like to speak to someone about a possible Zika virus infection or diagnosis during pregnancy and potential risks to the baby can contact MotherToBaby, a service of the nonprofit Organization of Teratology Information Specialists (OTIS). MotherToBaby is not affiliated with CDC.
MotherToBaby experts are available during business hours to answer questions in English or Spanish by phone or talk about Zika: