Special Zika Virus Newsletter- July 15, 2016

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Emergency Partners Newsletter


July 15, 2016

Zika virus (Zika) outbreaks are occurring in many countries and territories. Please share the following information with those who may find it useful.

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Table of Contents


To learn more about Zika, visit CDC's homepage and key messages.

CDC welcomes suggestions and feedback. If you would like to comment on any of these announcements or send us suggestions, including suggestions for new content, please contact us at emergencypartners@cdc.gov.

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First female-to-male sexual transmission of Zika virus infection reported in New York City

The New York City report of female-to-male sexual transmission of Zika virus infection is the first documented case of sexual transmission of Zika from a woman to her sex partner and adds to the growing body of knowledge about the sexual transmission of Zika. All previously reported cases of sexually transmitted Zika virus infection have been spread from men to their sex partners.

CDC recommends that all pregnant women who have a sex partner who has traveled to or resides in an area with Zika use barrier methods every time they have sex or they should not have sex during the pregnancy. Although no cases of woman-to-woman Zika transmission have been reported, these recommendations now also apply to female sex partners of pregnant women.

CDC is currently updating recommendations for sexually active people in which the couple is not pregnant or concerned about pregnancy and for people who want to reduce personal risk of Zika infection through sex.

Click here for the link to this media statement.

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Zika Topic of the Week: "Protect Kids from Zika"


Protect them! Protect your children from mosquito bites by using an EPA-registered insect repellent with DEET, picaridin, IR3535, or oil of lemon eucalyptus (OLE) or para-menthane-diol (PMD). Do not use repellent on babies younger than 2 months old.

Get them involved! Kids can help control mosquitoes in and around your home! Ask them to help find and empty or throw away items that hold standing water like flower pots, buckets, bird baths, and tires.

Get resources! Need help talking to your kids about Zika? CDC has information that can help, including an activity book for kids about avoiding mosquito bites.

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"What the Fading Ebola Epidemic can Teach Us about the Looming Zika Crisis"

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Click the image above or here to read Dr. Frieden's opinion editorial.

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Weekly CERC Teleconference: "Stigma and Community Hardiness"

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To address the communication concerns and needs of state, local, and territorial health communicators, as well as partner organizations, CDC is hosting a series of Crisis and Emergency Risk Communication (CERC) teleconferences related to Zika issues.

These teleconferences are held on a weekly basis from 1-2 pm (Eastern Time). Each week, a new CERC topic will be presented as it relates to Zika.

July 19 – CERC, Zika, Stigma, and Community Hardiness - During this Zika CERC discussion we’ll explore the concept of stigma during public health emergencies and briefly review what contributes to community hardiness. A community’s ability to overcome challenges depends on its social, political, and fiscal resources

 Audio Conference Access Information:

1-800-369-1662 (U.S. Callers)

1-203-827-7082 (International Callers)

Passcode: 3266392

All calls will be recorded and posted to our website.

Presentation slides for this teleconference will be available on our website: https://emergency.cdc.gov/cerc/zika-teleconferences.asp

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Communication Tips: "9 Steps in Crisis Communication Implementation"

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Nine Steps in Crisis Communication Implementation

The first few hours of any event are usually chaotic. This is a time of high uncertainty where a quick response can be critical. A crisis communication plan is designed to make some initial communication decisions before a crisis happens, so your organization can promptly respond and rapidly adapt. While every event is unique, some crisis communication steps are universal and can help your organization effectively manage most emergencies.

Step 1: Verify the Situation

Situational awareness is the first step in an informed response. Although information will be scarce, get the facts and try to verify them with more than one credible source.

Step 2: Conduct Notifications

Notify all necessary response points of contact, and keep a record of who was notified, when, how, and if they were reached or require follow-up.

Step 3: Conduct Crisis Assessment (Activate Crisis Plan)

Continually assess new information, the severity of the situation, the target audience, and what information should be communicated.

Step 4: Organize Assignments Quickly

Quickly assign responders specific responsibilities, dividing these assignments based on immediate and ongoing issues. Coordinate with appropriate response partners to address all communication needs.

Step 5: Prepare Information and Obtain Approvals

Coordinate development of activities and messages, rapidly sharing and clearing information within your organization for timely release.

Step 6: Release Information through Prearranged Channels

Identify audiences and communication channels prior to a crisis, so information can be disseminated rapidly during an emergency.

Step 7: Obtain Feedback and Conduct Crisis Evaluation

As soon as possible after a crisis starts, conduct an evaluation of your organization’s response. Feedback from key audiences and coverage from media can inform messages and allow problems to be addressed.

Step 8: Conduct Public Education

Offer educational opportunities to improve public understanding, support, and preparation for future emergencies.

Step 9: Monitor Events

Monitor communication activities on an ongoing bases—including media, social media, and responder interactions—to determine how to improve messages and the general communication strategy.

Planning is the most important step to ensure an effective response using Crisis and Emergency Risk Communication (CERC). It takes considerable time and effort to develop and maintain a crisis communication plan. Plans should not try to answer all the questions or determine all the decisions, but they should reveal a process. Understanding the features of a plan, as well as the types of information to include and the kinds of questions to ask, are vital to a response’s success.

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For more resources and information on CERC, please see Crisis and Emergency Risk Communication, 2014 Edition or Crisis and Emergency Risk Communication Pandemic Influenza, 2007.

Have you used CERC in your work? To share your CERC stories, e-mail cercrequest@cdc.gov. Your stories may appear in future CERC Corners.

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Upcoming Topic of the Week: "Protect Your Patients"

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CDC has tools for healthcare providers to prepare you for talking with your patients about Zika.

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Online Resources

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Stay Connected

These social media messages are available so that you can share on your organization's social media accounts.

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Are you traveling with your kids this summer? Before you go, learn about how to protect them from ‪#‎Zika‬. http://bit.ly/29xRS3e

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Kids can help control mosquitoes in and around your home! Ask them to help find and empty or throw away items that hold standing water like flower pots, buckets, bird baths, and tires. http://1.usa.gov/1ZO5w66

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Parents: don’t use insect repellent on babies under 2 months old. Dress them in clothing that covers arms & legs. http://1.usa.gov/1XXLoRO

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Kids can help control mosquitoes too! Ask them to find & dump flower pots, buckets, & items that hold water at home. http://1.usa.gov/1ZO5w66


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Social Media Partner Resources

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Contact Us

Email: EmergencyPartners@cdc.gov

Centers for Disease Control and Prevention
1600 Clifton Rd
Atlanta, GA 30333


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800-CDC-INFO    (800-232-4636)    TTY: 888-232-6348

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