Are you struggling to make your business stand out from the crowd?

What does your brand portray to your customers?

How do you convey what your brand is all about?

This interactive workshop will help you find the answers to these questions and much, much more.

Your brand can be one of your most valuable company assets.

An effective brand can help build sales, develop innovation, build relationships with your customers and other stakeholders.

What will be covered?

The importance of a clear brand

How and what your branding communicates to your customers

Why branding is so much more than just a logo

How to identify a brief for the branding (or refreshing) of your business

Communicating your brand - reviewing key messages

How to create a brand strategy that works

Positioning your brand in the market place

Q&A

Is your brand working for you? Tickets, Fri 26 May 2023 at 09:30 | Eventbrite

Business Plans – Where to begin, what to include and what the financier is looking for. Featuring insider knowledge and tips from a highly experienced loan assessor.

The Transformation from This Course is take you from confusion to a clear vision of what exactly a Business Plan is and what it encompasses.

You will be able to create a Business Plan suitable for usage with a wide variety of loans including The Start-up Loan.

A Business Plan Perfect for The Bank Tickets, Wed 3 May 2023 at 10:00 | Eventbrite

In this 90 minute webinar, Louise will take you through the fundamentals of Chat GPT and will outline how you can use it in your business.

Find out -

• What it is and why it is important
• Which platforms to use
• How to leverage the power for your business
• What to watch out for
• Canva and ChatGPT
• Q and A

How to make ChatGPT work for your business Tickets, Wed 17 May 2023 at 09:30 | Eventbrite

The Friday Hub is Shropshire’s biggest, regular, FREE, business networking event. Every Friday 9.15-10.15am

Design by Committee

In the Friday Hub this week, we're going to look at how to design and refine what you do as a business to best meet your customer needs. One of the problems many of us experience in business is "too much received opinion".

Whilst we must welcome and encourage feedback, it takes discipline to filter and translate what you are hearing and it helps to have a strategy to ensure you build what you want rather than creating someone else’s dream or someone else’s version of what they think your dream should be. We'll explore the techniques for getting great feedback to fuel creativity as well as the virtues of the "committee of one!" As they say, the camel is actually a horse designed by a committee...

These themes will be valuable whatever stage you are at with your business.

You can register here if you've not before https://bit.ly/G2G1FriHub

There are plenty of opportunities to meet others and discover the power of sharing and solving together - this is a gentle and light-hearted yet business focussed group where you can be sure to finish your week on a high…

“Good things happen when you bring good people together”

You can hear Johnny explaining what the Friday Hub is all about here: https://vimeo.com/734666973/437b29363c

Come along to discover how you can be financially supported with innovation and developments happening in your organisation. Catax will share how you could claim Research & Development Tax Credits (R&D tax relief) for your business, and will update on the changes occurring in April 2023.

R&D tax relief is awarded to businesses that invest in innovation. This innovation can be in the form of developing new systems, processes, products, materials, devices, or any changes to the way your business works. The chances are your business is doing R&D without even realising – it’s not just for people in white lab coats!

Catax can also support with grant funding, which may be needed pre innovation. Any business investing time and resources into innovative R&D in the UK has the ability to apply for and access UK/EU grant funding. This can be a time consuming process so Catax speed up the process of identifying and applying for the correct grants.

This is an opportunity to hear from both the experts and people who have claimed tax relief. You will have the chance to ask questions specific to your organisation. There will also be an opportunity to speak to the CREST team about free expert and academic support for developing new products or services in your business.

Innovation Funding for SMEs Tickets, Wed 10 May 2023 at 13:30 | Eventbrite

An exciting series of Webinars to get you in the right place to start a successful business in 21 days

A fast-paced, high-quality content, series of four 60 minute webinars that will transform the way you start a business.

FREE webinars, full of high-value tips and tools to enable you to successfully launch your new business.

Facilitated by Matthew Woodhead, who is an Entrepreneurial Accountant and International Trainer who has helped over 1000 businesses start in his 25-year career including a number of his own.

Day 1 - “Your Business Idea, Success and You” - Part 1 Jun 7, 2023 6-7pm

• Who is Matthew, and how can he help me? 
• Your objectives and the cunning plan
• The business cycle what to watch for and your skills sets
• The ‘A’ Team of support, and is this for you?

Day 7 - “Finding Your Market and Selling To It” - Part 2 Jun 14, 2023 6-7pm

• Researching your market
• The sales generation tool
• Segmentation and pipelines
• How to use them to convert and close sales, on and offline promotions and how to start a successful business

Day 14 - “Getting Buy For Your Idea In and Finance” - Part 3 Jun 21, 20236-7pm

• The art of pricing
• Self-image
• The magic of how to do a cashflow
• Start-Up Loans, bank finance, factoring, crowdfunding, leasing 
• When you are ready to start

Day 21 - “Making This Reality” - Part 4 Jun 28, 2023 6-7pm

• Insurance
• Employing staff 
• Successful business plans
• Business types sole trader, limited or CIC
• Working from home or premises
• Terms of trade
• Business name and brand
• CSR, values 
• Taxes and how they affect you

Registration for the series.  https://us02web.zoom.us/webinar/register/1216818472196/WN_gD9WC79kSA2cPjm_U0Hbiw