MDH Request for Services: Diverse Media Vendors for COVID-19 Communications

minnesota department of health

Cultural and Faith Communities COVID-19 Update

 

Request for Services: Diverse Media Vendors for COVID-19 Communications

The Minnesota Department of Health is issuing a request to vendors to propose a plan for media services to help MDH in getting culturally relevant, linguistically appropriate, accurate, and timely messages related to COVID-19 to communities of color and American Indian communities in Minnesota. Media services may include formats such as online, radio, print, social media, and television. Vendors are encouraged to use methods that are adaptable to quickly changing information and explore alternative methods of communication that are effective while people maintain social distancing.

MDH has $670,000 available for multiple media contracts through this competitive process. Interested vendors should complete the Proposal Submission Form on the MDH website as well as submit a detailed communications work plan, breakdown of cost estimate, and 1-2 examples of previous work.

The State will make final selections of contractors based on a competitive review of proposals while also ensuring that the final cohort of selected contractors covers a range of communication modalities and reaches the major racial/ethnic communities in Minnesota. The State will prioritize minority-owned contractors.

For more information and to submit a proposal, visit the Request for Services for COVID-19 Diverse Media Messaging page.

 


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