Business, Marketing & Information Technology Update: April 2019

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Business, Marketing and Information Technology Update: April 2019


Important Dates

  • May 14 – 9th Minnesota Entrepreneur Kick-off: 10:15 a.m. - 2:30 p.m. at the New Leadership Center at Fort Snelling. Students and educators can meet startup founders, meet entrepreneurship resource providers, and hear a panel on emergent technologies. Register online for the Minnesota Enterpreneur Kick-off or contact Lois Josefson at 218-205-9519 (lois@greatermndevelopment.com)
  • June 25-28 – SciGirls Strategies: Free, four-day workshop on employing gender-equitable teaching strategies with the goal of attracting and retaining more female students in CTE and STEM classes. Funded by the National Science Foundation and held at Twin Cities PBS studios in St. Paul. Participants receive a $600 stipend and a $1,000 implementation grant for the school or district.  Register online for the SciGirls workshop or contact Alex Dexheimer (adexheimer@tpt.org).
  • July 31-August 1 – Minnesota Summit on Learning and Technology: Formerly the eLearning Summit, this conference will emphasize pedagogy, teaching, and new technologies. Intended for educators in K-12, blended, and higher education. Subscribe to Minnesota Summit updates to receive a notice on when registration will open in May, or contact Suzanne Butler at 612-625-2391 (ccapsconf3@umn.edu).

Congratulations to Como Park High School!

Como Park Finance Academy recognition

Tuesday, April 9 – Washington D.C.

Como Park High School in St. Paul was selected as a 2019 Excellence in Action award winner. The award recognizes high-quality career technical education (CTE) programs of study which demonstrate: progression from secondary to postsecondary education; meaningful work-based learning opportunities; and evidence-based impact on student achievement and success. This is the first school from Minnesota to ever be recognized for this award! Read more about Como Park and other award winners.

 

Summer Professional Development Opportunities

  • June 26: AICPA Webinar – Presenter: Evan Wolff, Association of International Certified Professional Accountants. Learn about professional teacher certification for delivering their advanced Accounting course “Accounting Program for Building the Profession” (APBP). To register, contact Christin Hunter at christin.hunter@aicpa-cima.com
  • June 24-27: DECA AMPED Conference – Providence, RI. Sponsored by Johnson and Wales University. Professional development, hands-on learning, and CEUs offered. Registration using DECA’s online conference registration system. Registration deadline is May 20. Learn more and register online for the DECA AMPED conference.
  • July 16: Hospitality Minnesota Curriculum and Grant Training – Organizer: Cyndi Keesee, Hospitality Minnesota (cyndi@hospitalitymn.com) 651-925-4012. Program will include hotel and restaurant facilities tour, Hospitality and Tourism Management Program curriculum training, and review of available Hospitality Minnesota curriculum grants. Register for this Hospitality and Tourism training event.
  • July 29-August 1: BestPrep Technology Integration Workshop – Opus College of Business, University of St. Thomas. Four-day professional development workshop providing educators with new insights on how to use educational technology. Attendees will also be paired with a volunteer from business for a half-day job shadow at a leading Twin Cities business. Financial assistance may be available for schools without professional development funds.Contact: Stephanie Musgrove (smusgrove@bestprep.org) Register for the Technology Integration Workshop.
  • August 7: MBA Research Webinar “Discover MBA Research and MN Resources” – 9:30-10:30 a.m. Presenters: Tammy Cyrus, MBA Research (cyrust@mbaresearch.org) and Dean Breuer, MDE (dean.breuer@state.mn.us). Topics include accessing free resources, using Learning Activity Packages (LAPs), resources for teaching ethics, and how Perkins funding can assist in obtaining additional resources at a discounted rate. Register for the MBA Research webinar.
  • September 27: MBITE (Minnesota Marketing, Business, and Information Technology Educators) Fall Conference – Bethel University. Program will include professional development and free instructional materials from Jeff McCauley (“The Marketing Teacher”), and instruction and assessment for teachers to obtain professional Financial Literacy certification. Contact President Justin Wittrock (jwittrock@isd465) for MBITE Membership and Conference Registration information.

New and Updated Business Frameworks

New and updated Frameworks for business, marketing, and information technology have been posted to the Business, Marketing, and Information Technology webpage on the CTE website. These new Frameworks align with the new Table C which will also be posted soon. New frameworks were added for keyboarding, computer applications, desktop publishing, graphic design, web design, intro to business, sports/entertainment marketing, and human resources management. (New frameworks for Hospitality and Tourism courses are being developed this summer and will be added in the Fall.) This update will be posted in several smaller sections for ease of use (instead of the one larger document of over 100 pages!). These sections include:

  • Overview of how to develop local standards from national standards, state frameworks, technical skill assessment (TSA) competencies, and employer expectations.
  • Career cluster course descriptions: includes descriptions for courses that do not yet have a Framework developed.
  • Separate Frameworks documents for each career cluster: Administrative Support; Accounting and Finance; Business Management; Marketing Communications; Hospitality and Tourism Management; Information Technology; and Marketing Management.

We hope these documents will provide guidance for summer curriculum writing, course development and revision, and preparation for Perkins program approvals!

Hospitality and Tourism Grants

The American Hotel and Lodging Educational Institute has created a Hospitality and Tourism Management Program (HTMP) curriculum that introduces high school students to the hospitality and lodging industry. The curriculum covers everything from front office and housekeeping management to marketing and sales, food and beverage, general management, and leadership skills. Students and teachers can earn professional certifications through the program. Hospitality Minnesota is hosting a curriculum and grant training program on July 16 (see calendar above) to help teachers find out how to get started developing hospitality management courses for their curriculum.

Last year, in support of this program, Hospitality Minnesota Education Foundation (HMEF) awarded $94,000 in scholarships to students pursuing postsecondary education for careers in food service, lodging or hospitality management. HMEF also provides start-up grants of up to $2,500 to assist with the purchase of the curriculum, and assists with finding professionals in hospitality, tourism, and lodging in your area to serve as program mentors. For more information, contact HMEF Coordinator Cyndi Keesee at (651) 925-4012 or cyndi@hospitalitymn.com.

Business Education Resources on Social Media

Business and Marketing Education colleagues recently shared several great teacher resources on social media you may want to check out as you begin planning for developing new courses and revising existing ones. (If you are using others you'd like to share, please pass them along so I can share them here!) They include:

On Facebook: The group "FinLit Fanatics!" This is a teacher-centric forum where new and experienced educators can share their best practices, teaching methods, and resources. Teachers are encouraged to give one another constructive feedback and share curriculum. Check out the FinLit Fanatics Facebook group.

On Twitter: Three hashtags you might find useful to check out regularly:

  • #busedu
  • #finlit
  • #personalfinance

Teaching Problem Solving with Escape Rooms

An important part of preparing for Perkins program approval is identifying how you are developing "student leadership capacity" within your program. While no one would likely argue that this is an important outcome, teachers do not always categorize the activities embedded in their classes or their DECA/BPA chapter activities as "leadership development." While this encompasses a variety of skills, one of the most important is problem solving. (Contact Dean Breuer at dean.breuer@state.mn.us or 651-582-8603 if you would like our guide.)

Business teachers have begun exploring how embedding "escape room" activities can provide an innovative and engaging way to bring problem solving, critical thinking, and team building to young leaders. (Read the article in The Atlantic about educational escape rooms.) Besides developing conceptual ideas of what problems you will have your students solve, it is also very helpful to have the proper tools and accessories to add a dose of realism to the challenge! To research escape room supplies and where to get them, read the article "10 Awesome Supplies for Classroom Escape Room Activities."

If you implement this approach in your classroom, we'd love to share your stories here of the impact on your students and what you learned!

Business Education Newsletter Archives

Previous editions of this newsletter are now being archived on our web site! Those interested in being added to the mailing list can open a previous edition and click the "Share" link at the bottom of the newsletter and adding your email address to receive updates. Find the previous archived newsletter editions.

Helpful Links

How to Narrow the Skills Gap: A new report from the National School Boards Association looks into how school districts can help high school graduate close the skills gap: (1) put equivalent focus on CTE/career readiness as on college readiness; (2) consider options for a "job ready" diploma; (3) consider requiring each student to have work-based learning as a condition for graduation; (4) create curriculum and school experiences focused on employability skills; (5) incorporate industry credentials into the curriculum.

Wait, How Do I Lead My Team?: The latest book by Danny Rubin provides over 100 writing and speaking templates for leadership and management situations, including: how to network like a leader; how to communicate on LinkedIn like a leader; and how to carry yourself as a leader in a student organization.

High School Junior Achievement Programs: Junior Achievement has a wide selection of programs tailored to high school business classes. In-Classroom Programs include: (1) JA Be Entrepreneurial; (2) JA Career Success; (3) JA Economics; (4) JA High School Heroes; (5) JA Exploring Economics; and (6) JA Personal Finance. Capstone Programs include: (1) JA Company Program; (2) JA Finance Park; (3) JA Job Shadow; and, (4) JA Titan.

The Importance of 1:2:7: For every 10 jobs in the United States, one requires a master's degree or higher and two out of the 10 need a bachelor’s degree or more. And the remaining seven? These require some sort of career and technical education (CTE) such as an associate degree, postsecondary training, certification or credential.

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Career Technical Education @ MDE

Career and Technical Education (CTE), as part of the Office of Career and College Success (OCCS) division, promotes the vision that "Every learner is prepared for post-high school education, training and careers."

Our mission is to partner with educational stakeholders to provide leadership and assistance to achieve that vision. 

[If you have questions about this newsletter or ideas for future content, please forward your ideas to MDE Business and Marketing Specialist Dean Breuer.]