 A zip line across a mine pit.
A climbing wall at an old mining facility.
Helicopter tours above the new Highway 53 bridge.
A region-wide expansion of all-terrain vehicle trails.
With creative thinking and community investment, northeastern Minnesota is on the brink of enormous opportunities to expand tourism and attract new residents to the region, says Megan Christianson, Visit Grand Rapids executive director.
“We are finally at a phase where we have young entrepreneurs moving back to the region who have a lot of good ideas,” said Christianson. “We’re on the cusp of something that’s really good. But we need communities to do some risk taking and invest in (tourism) infrastructure.”
The future of northeastern Minnesota’s tourism industry is the focus of a major tourism conference, Thursday, April 20, at Minnesota Discovery Center in Chisholm.
The Northeast Minnesota Tourism Conference covers topics including marketing, social media, web site pointers, planning, partnerships, and ideas aimed at injecting new life into existing tourist attractions.
It’s the first conference of its kind in northeastern Minnesota in a decade, according to organizers.
“We want to get the point across that tourism has a very big impact in northeastern Minnesota,” said Christianson. “The Iron Range has huge opportunities for tourism. The economic impact of tourism is very diverse for our towns. For some areas, it’s the foundation, but for others, it’s timber, taconite and tourism. “
Minnesota’s leisure and hospitality industry in 2015 in northeast Minnesota recorded more than $913 million in gross sales and employed 17,140, according to Explore Minnesota, a state tourism organization.
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