Explore Pure Michigan in a Whole New Way
Discover some of Michigan’s most fascinating and inviting regions, colorful culture, eclectic urban vibes and treasured gems through innovative and interactive technology. With our new Clicktivated application, you can view activities, marvel at breathtaking scenery, experience a virtual sunrise, make reservations and build a personal travel itinerary.
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Sink Your Hooks in Michigan Lakes and Streams
Lake trout, brown trout, walleye, salmon, steelhead and bass—these are just some of the fish populating our Great Lakes and our inland lakes and streams. Whether its charter fishing, sport fishing, or a leisure day on the banks with family and friends, you’re sure to get a great catch in Michigan.
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Experience the Fab Four Firsthand
Whether you were an original Beatlemaniac or you’re simply inspired by their music today, you can experience the Beatles’ impact at the U.S. premiere of The Magical History Tour: A Beatles Memorabilia Exhibition, now at The Henry Ford. Don’t miss the most comprehensive Beatles exhibition ever assembled. See original instruments, vintage stage costumes, rare photos—and many never-before-displayed artifacts.
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Behind-the Scenes of Tulip Time in Holland
See why more than 500,000 people from around the world travel to Holland, Michigan, to experience the annual Tulip Time Festival each year in May. Take a tour behind-the-screens with us to see how a team of more than 800 volunteers from area churches, local schools and the entire community work to pull off the spectacular festivities. Dutch dancers, street scrubbers, marching bands, floats—the stage has been set. Check it out!
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Pure Michigan Debuts Two New Golf Courses This Summer
Since the frenzied building of new golf courses in the 1990s, Michigan golfers have been virtually unable to contemplate new places to play. This year, innovation and passion come together to create a couple of outstanding new course options. As a result, Michigan golfers will experience not only new courses—but, new ideas behind the courses as well.
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