Rhode Island Small Business Training Events For The Weeks Of October 29 - November 11

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SBA Rhode Island District Office

Tuesday, October 30

Do-It-Yourself Website Workshop (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 6:30 – 8:30pm and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

WordPress is a powerful personal publishing platform, and it comes with a great set of features designed to make creating your own website (or blog) as easy, pleasant and appealing as possible.  In this hands-on WordPress training class, you’ll learn to use WordPress to set-up and manage your website.  You’ll discover how to organize and manage your content, install themes, and add functionality through the use of important plugins.  No experience with computer graphics or coding is required!
You will leave this 2 hour class with a thorough understanding of WordPress’s powerful capability. And, you’ll learn how to:

• Acquire a web host
• Install WordPress
• Choose a WordPress theme (there are thousands to choose from)
• Understand the WordPress dashboard
• Configure basic settings
• Write powerful, attention grabbing content
• Create pages and blogs and Add content (we’ll supply fictitious content that you can replace with authentic copy)
• Insert images and links into posts and pages
• Use widgets, Install and use plugins

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Wednesday, October 31

How To Increase Website Traffic (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 2:00 – 4:00pm and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

Are you looking to increase your website traffic?  This seminar explores how search engines work and how to gain better visibility.  There are both free and paid ways to have your site noticed and we will go in depth on both.
After this seminar you will better understand how:

- Search engines work and how organic rankings are established
- Google “Local Business” search works
- Pay per click advertising campaigns work
- To setup and implement email marketing campaigns
- To best utilize social media to generate website traffic

This seminar is for anyone interested in a low cost way to promote their website or anyone looking to transition traditional marketing budgets to the Internet.

 

Video & The Web…The Top 7 Reasons To Use Video On Your Website (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 9:00 – 11:00am and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

Join David Sardinha of Pineapple Studios in a discussion of the “Seven Main Reasons to use Video on Your Website.”  The presentation will include several examples of different types of videos.  Learn the best way to present your information in a web video.  If you’re not using video on your website, or are thinking about having video on your website, this is a must attend for you.

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Thursday, November 1

Fundamentals Of Human Resources (Rhode Island Small Business Development Center – 6:00 – 8:30pm and is free of charge.  Location TBD.  This workshop will run for 3 weeks, 11/1, 11/8, 11/15.  For more information or to register, please visit www.risbdc.org or call 401-598-2702):

Understanding the human resource legalities is necessary for any small business owner.  This 3-week class provides entrepreneurs with a working knowledge of laws and practices associated with human resources.  The program is appropriate for business owners, managers and/or supervisors.  Topics cover a broad range of areas and are delivered in a participatory, group format.  Upon completion of this course, the participant should be able to understand:

I. Instituting appropriate management systems (value of job descriptions, organizational charts, performance appraisals), Establishing the operating rules for the business.  Defining your philosophy for addressing performance issues; developing your code of behavior.

II. Laws and compliance –what must you report, by when, and for what?

III. Planning for the future and effectively organizing your staff

 

Pros And Cons Of Social Media Marketing (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 2:00 – 4:00pm and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

Is social media a cost-effective marketing tool that will drive customers to your business?  Or, is it a time-consuming drain that takes you away from more meaningful and measurable marketing activities.  It depends on whom you ask.

So, we asked social media advocate Betty Galligan, President of Newberry PR & Marketing and social media antagonist David Cordeiro, President of Cyber Technical to share their thoughts on this intriguing subject.  We strongly suggest that, before you jump on the social media bandwagon, you attend this entertaining debate, this demonstrative dispute, this entertaining argument; and, make sure you consider all of the social media marketing pros and cons.

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Friday, November 2

HOW TO:  Explore Entrepreneurship (Center for Women & Enterprise – 132 George M. Cohan Boulevard in Providence from 9:00 – 10:30am and is free of charge.  To register or for more information, please call 401-277-0800 or email ngirard@cweonline.org ):

Attend this workshop and decide whether starting your own business is right for you.  As part of this workshop, you will:

* Explore the process and learn about the risks and rewards of starting up your own business
* Discuss your specific business ideas and needs with a program manager
* Get an overview of various resources at CWE and elsewhere to help you succeed
* Hear success stories of women who have worked with CWE and are now thriving in the business world

 

HOW TO:  Obtain Bank Financing (Center for Women & Enterprise – 132 George M. Cohan Boulevard in Providence from 10:45 – 11:45am and is free of charge.  To register or for more information, please call 401-277-0800 or email ngirard@cweonline.org ):

If you are considering loan financing as a way to start or grow your business, then join a banking expert for this free session that will help you:

* Understand how loan financing can be a way to start or grow your business
* Find out more about lenders’ primary considerations when reviewing a loan request
* Master key loan lingo of the financing world and discover a range of loan types, and their respective terms and conditions
* Feel confident and secure in your financing decisions

 

HOW TO:  Choose Your Legal Entity (Center for Women & Enterprise – 132 George M. Cohan Boulevard in Providence from 12:00 – 1:00pm and is free of charge.  To register or for more information, please call 401-277-0800 or email ngirard@cweonline.org ):

Make it legal!  A legal designation can significantly impact the future of your business, so come to:

* Learn the advantages and disadvantages of various business structures (sole proprietorship, partnership, limited liability company, corporate, non-profit)
* Better understand your business in the legal sense
* Be able to ask questions to our legal advisors in order to make this important business decision regarding legal entity

 

Blog Your Business To Success…Insider Secrets To Do It Right (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 8:00 – 10:00am and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

Here are a few of the things you can learn in this seminar:

• Why bother? A clear explanation of the benefits.
• What is the winning formula?
• Where do you start?
• Discover what is critical and what really works.
• What other critical components should you know for blogging?
• Where do I get content?
• How long do my articles have to be how often should I blog?
• Learn about free and paid services -- -- what are the differences?
• What role does back linking play?
• What is the most important benefit of back linking?
• Learn back linking techniques that actually work.
• How to build back links in a safe and smart manner.
• We will discuss the insider secrets on back links.
• What is the importance of keyword research?
• What is the formula to achieve higher rankings for your website?
• Discover the big myths about website ranking.
• Why the title of your blog is critical?
• The big insider secret about blogging and mistakes to avoid.
• One last critical tip.

You will come away from this seminar with a clear plan to create articles and blogs that will help build your business and begin to identify you as an authority in your market.

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Saturday, November 3

Social Media & Website Development (SCORE – Providence Public Library, 150 Empire Street in Providence from 9:30am – 12:30pm and is free of charge.  To register please call Ann Poulos at 401-455-8027 or email pplref@provlib.org and put “Attention: Ann P” in the subject line).

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Monday, November 5

QuickBooks:  Enhancing Your Skills (Rhode Island Small Business Development Center – Xaviers Academic Center, Room 204, 259 Pine Street in Providence from 6:00 – 9:00pm.  This is a two-part workshop that will conclude on 11/12.  Fee for workshop is $75.  To register or for more information, please visit www.risbdc.org or call 401-598-2702):

Have you already been using QuickBooks and want to know more?  Then come learn all the things you didn’t know QuickBooks was capable of and take your financial management to the next level!  In this workshop participants will learn the ins and outs of inventory and payroll.

* Inventory
* Payroll with QuickBooks

A generous packet of information pertaining to the workshop is provided.  Participants should have a basic knowledge of QuickBooks.

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Wednesday, November 7

Disaster Preparedness Workshop (Code Red Business Continuity Services and Providence UASI - Quonset Development Corporation (conference room), 95 Cripe Street, Annex Building, in North Kingstown from 9:00 – 11:00am and is free of charge.  Attendees may register at www.providenceri.com/PEMA/business-resilience  Space is limited):

Learn how to effectively protect you people, profit, reputation and operations. 

Workshop Overview…

* Understanding and Performing Risk Assessments, Developing Emergency Response Plans, Creating and Implementing Business Continuity Plans and overview of the Testing and Maintenance Process.

What the Workshop Offers…

* Key elements for a Business Continuity Plan, Effective emergency plan guidelines and checklists, Interactive discussions for your industry needs and concerns, Essential industry knowledge from subject matter experts, the ability to be proactive, taking charge of planning and preparedness for your company.

Course Takeaways…

* A business continuity template for your business;
* A Strategy Assessment that will provide a review of your readiness and resiliency. An executive report will outline your strengths and weakness around twelve disciplines valued at $700; and
* A small business will receive a full Business Continuity Plan free of charge (valued at $10,000+)!

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Thursday, November 8

Business Basics:  Ten Steps To Starting A Business (Center for Women & Enterprise – 132 George M. Cohan Boulevard in Providence from 10:00am – 12:00pm.  Fee for workshop is $35 and partial scholarships may be available.  To register or for more information, please call 401-277-0800 or email ngirard@cweonline.org ):

If you are thinking about owning a business are in the early stages of starting one, then this workshop is for you.  Register for this class to:

* Develop your business ideas and planning
* Consider your legal structure
* Discuss choosing a name and entity
* Learn how to obtain an employer identification number, licenses, permits and insurance
* Leave the session with an A to Z overview and specific tools and tips that will help you get started quickly

 

Understanding/Maximizing The Use Of Accounting & Treasury Technology (Rhode Island Small Business Development Center – TACO Center, Room 321, 10 Abbott Park Place in Providence from 6:00 – 8:00pm and is free of charge.  To register or for more information, please visit www.risbdc.org or call 401-598-2702):

One of the biggest challenges facing today’s Business owner, Accountants and Treasurers is identifying and implementing the most appropriate technology solution to meet their organizations’ needs.  As in many areas, the range of technology available to organizations has become more complicated in current years.  Levels of functionality and service that were unimaginable a few years ago are now standard.  As a result, understanding the most appropriate options for you and your organization is very important.

The purpose of this seminar is to provide you and your organization with the tools to identify, understand, and implement the most appropriate technology solution.

 

7 Ways To Get More Business Today & Plan For An Abundant Future! (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 9:00 – 11:00am and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

In these challenging times how can you get more business now and plan for a steady flow of business in the future?

Bring us your most pressing Business Development question and we will answer it in this lively and interactive workshop.  We will not only answer your question and show you how to get more business today, but we’ll provide you with a step by step process to do it and show you how to build your business development plan for the future. Is collecting an impressionable stack of business cards working for you?  Have you been able to turn those contacts into customers with whom you have a meaningful relationship?  Do you even want to?  It’s not just about the fishing or the bait that you use or how often you fish.  You need to be fishing in the right pond!

Successful business development begins with Vision, Strategy, and Finance; and is followed by Marketing, Networking, Relationship Building, & Contact Management.  Your goal is to attract healthy and mutually rewarding business relationships with your customers so that they become life-long, raving fans!

 

It’s In “The Cards” (Rhode Island Small Business Recovery Program – Centerville Conference Center, 875 Centerville Road, Building 2, Suite 5 in Warwick from 6:30 – 8:30pm and is free of charge.  To register please visit www.rismallbusinessrecovery.com or call 401-447-8000):

There is no shortage of places to put your marketing message these days, but the bigger issue is whether or not your message is actually being seen by the people you are targeting.  With all the clutter in the computer, a place where it may be easier to get noticed is actually in the mailbox.  But to be successful today, you can’t use yesterday’s direct mail ideas.  The flyer and self-mailer are on the way out (for more than one reason) and today’s success comes more frequently from “The Cards” (post cards and greeting cards). Bob Salvas, a marketing and direct mail expert, will lead this up-to-date discussion on what is working and why.  As a bonus, for those interested in staying after the seminar, an online hands-on demo of a new service will be available.  Please bring your laptop, iPad or iPhone to participate in the demo.

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Saturday, November 10

Accounting & Financial Management For The Small Business (SCORE – Providence Public Library, 150 Empire Street in Providence from 9:30am – 12:30pm and is free of charge.  To register please call Ann Poulos at 401-455-8027 or email pplref@provlib.org and put “Attention: Ann P” in the subject line).

 

 

 

 

 

 

 

 

SBA’s participation or support of this event is not an endorsement of the views, opinions, products or services of any co-sponsor or other person or entity.  All SBA programs or cosponsored programs are extended to the public on a non -discriminatory basis.

Date: 10/24/2012