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News for: September


Event Highlight

CEO Program for U.S. Companies at MEDICA 2015

MEDICA 2015 is the largest and most prestigious medical technology show in the world, with over 5,500 exhibitors (incl. the Compamed/medical manufacturing segment), and over 132,000 international visitors in 19 halls on the Dusseldorf fairgrounds.  The U.S. Commercial Service's Corporate Executive Office (CEO) Program provides a unique way for U.S. firms to optimize their participation in this show.  Showcase your products and services to over 132,000 "trade only" visitors from 110 countries; meet the potential partners, agents, distributors and buyers; and close business deals without the expense of an exhibition booth.

·         When:  November 16-19, 2015 (Monday – Thursday)
·         Where:  Dusseldorf, Germany
·         Application deadline:  August 17, 2015 (unless sold out sooner)
·         Cost: $6,000  

For more information, contact: Sandra Campbell (Tampa Bay); Cindy Ma (Oakland) or Anette Salama (Dusseldorf/Germany) or visit:

Trade Events

Webinar on the German & Czech Healthcare Market and Reimbursement 

Valued at 25.2 billion Euros in 2014, Germany is not only the third largest medical market in the world after the United States and Japan, but also by far the largest European market.  Meanwhile, with the highest GDP per capita in Central and Eastern Europe, the Czech Republic has positioned itself as a bridge from east to west, serving as the first stop for U.S. companies expanding beyond the more traditional markets in Western Europe to the developing markets in the east.  How best, then, can U.S. companies look to capitalize on these fantastic markets?  This webinar will tell you what it takes to be successful in the German & Czech medical markets, how to seek the opportunities and avoid the pitfalls and investments wasted. 

  • When: Wednesday, September 30, 2015
  • Time: 12:00 PM (Eastern)
  • Where: Online
  • Cost: $35
  • Registration:

Health 2.0

Health 2.0 Conferences are the leading showcases of cutting-edge innovation transforming the health care system worldwide. Health 2.0 covers the cloud, web, mobile, and platforms technology revolution that is innovating every sector of health care.  Meet US Commercial Service healthcare specialists from select European markets and learn about global opportunities

Exporters receive a discounted rate of 30% for Standard Admission.  

  • When: October 4-7, 2015
  • Where: Santa Clara Convention Center, Santa Clara, CA
  • Cost: 30% Discount Available!
  • More information:  Jetta DeNend at 

BioJapan 2015 World Business Forum

Japan’s premier bio trade event, BioJapan 2015 will be held in Japan in October.  BioJapan is organized by “all-Japan” associations and entities such as Japan Bioindustry Association (JBA) and Japan Health Sciences Foundation, Forum for Innovative Regenerative Medicine.  CS Japan works closely with JBA and BioJapan to provide partnering services. Pre-registration of this service now opens, and the organizer expects over 8,000 partnering meetings this year with global and domestic key bio-industry players ranging from drug and drug discovery, chemicals, cosmetics and finance.  CS Japan will also maintain a business information booth to support U.S. exhibitors/visitors on site as well as promote CS services and other team events.  

  • When: October 14-16, 2015
  • Where: Yokohama, Kanagawa Prefecture, Japan
  • Exhibitor Application:  Booth space is almost sold out with just few booths left. If interested, please contact the organizer from the link provided below.
  • Partnering Registration Fee: JPY60,000 (incl. tax) per account (entity) – can register as a visitor too.
  • Registration Fee: JPY 60,000 (incl. tax) per registered entity. Booth costs (before 8% VAT): Trial booth for first timer – JPY190,000; University & TLO only – JPY100,000
  • For more information:
  • For registration information:;

For questions, please contact Chris Ono (

9th Sino-U.S. Symposium on Medicine: Big Data in Healthcare

Stanford Medicine is honored to host the 9th Sino-U.S. Symposium on Medicine in the 21st Century, an event that brings together leaders in government, health care, and academia from the U.S. and China to spark collaborations and share insights regarding opportunities and challenges in biomedicine today. Exchange ideas and share insights about how best to use large-scale computing and data analysis to improve human health, with a focus on developing the partnerships and collaborations needed to put these ideas to work.

  • When: October 15-16, 2015
  • Where: Stanford, California
  •  Registration Fee: $295.
  • For more information:

Catalog Fair Partner Search at the Effective Hospital 2015 Conference

Effective hospital Conference is an annual event which attracts over 500 participants ranging from hospital directors, medical universities, key state institutions representatives and insurance companies to distributors. In 2015, the conference will celebrate its tenth edition. It will take place on November 24 – 25, 2015 at the Clarion Congress Hotel in Prague, Czech Republic. U.S. Commercial Service has been working with the conference organizer for several years. In 2015, we are launching a catalog fair partner search project at the conference for the first time. By participating in a catalogue fair the U.S. companies will receive: * Pre-conference outreach to Czech distributors. * Product information display at the Conference. * On-line promotion on U.S. Commercial Service web pages. * Results report from the outreach and conference collecting feedback on the product and potential partnership opportunities. * Post-show follow-up and market information.

  • When: November 15, 2015
  • Where: Prague, Czech Republic
  • Application deadline: October 19, 2015
  • Cost: $200 USD

For more information visit:

2015 Taiwan International Medical Exhibition & Conference on Gerontology & Geriatric Care

The show attracts decision makers from hospitals, nursing homes care homes as well government and associations for the care and wellbeing of older people, and companies which have products that serve the needs of the elderly. Taiwan faces a tremendous demographic change. The 65+ generation will increase from 11.5% to 20.0% by 2025. Therefore the Demand in Taiwan for Senior Aid and Lifestyle products grows rapidly.

·       When: Nov 26-28, 2015
·       Where: Kaohsiung Exhibition Center, Taiwan
·       Space Application, Visitors Pre-Registration, Cost: Contact CS Kaohsiung - Daphne Fan for details (

For more information, visit:

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Policy Corner


Nearly 50 Countries Reach Historic Agreement to Eliminate Tariffs on New Information and Communication Technologies & Electro-Medical Devices:  In July, representatives of almost 50 countries reached the first tariff-cutting agreement at the World Trade Organization (WTO) in 18 years. Countries agreed to expand the scope of products that receive duty-free treatment under the WTO Information Technology Agreement (ITA). As a result, numerous countries will eliminate tariffs on roughly 200 information and communication technology (ICT) products, which have a value of more $1 trillion in global trade. The agreement includes a number of medical devices, including CT scanners, ultrasound machines, MRI machines, and pacemakers. Now, U.S. ICT companies will be able to export these and other products duty-free to some of the largest markets in the world including the European Union, Japan, Canada, Korea, Malaysia, and China.  For example, tariffs on CT scanners and MRI machines that range up to 8 percent will be reduced to zero. Over the next few months, countries will focus on the technical work necessary to implement this landmark agreement. U.S. exporters will start seeing new market access and low tariffs on their ICT and medical device exports to these markets in July 2016, when the agreement is scheduled to go into effect.

The final text of the agreement, which includes a full list of the covered products, is available here. If you have any questions about the expansion of the WTO Information Technology Agreement, please contact Rebecca Gudicello or Dorothea Blouin.

Learn more about trade policy here.

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Country Spotlight: Mexico


Mexico is a big market for all types of medical devices. Imports of medical equipment, instruments, disposable and dental products reached US $4.3 billion in 2013.

Imports of U.S. products are duty free if they comply with the NAFTA certificate of origin. U.S. products are appreciated because of their high quality, after sales service and good prices compared to competing products of similar quality. Most large public and private hospitals try to have modern and very specialized medical devices. Some medium and small private hospitals with limited budgets buy used or refurbished equipment. Public hospitals by law, cannot buy used or refurbished products. In order to save resources, recently many public and private hospitals are hiring companies that offer “integral surgery services” and provide service “per event”, offering all the necessary products required to perform a surgery. This concept is been expanded to other areas where hospitals can use integral suppliers for different processes like sterilization or others. In this way, hospitals avoid making large investments in materials, pharmaceuticals, and instruments, and also reduce the costs involved in keeping and controlling inventories, and maintaining instruments for specialized surgeries.

Read more about Mexico and 66 other country spotlights in our 2015 Healthcare Technology Resource Guide.

Did You Know...?

The Gold Key Matching Service

Interested in pre-screened appointments arranged before you go overseas? The U.S. Commercial Service can help you find potential overseas agents, distributors, sales representatives and business partners.

Reduce the time and money you invest in locating and screening prospective trade partners.Spend your time doing what you do best -- managing your company. Let the U.S. Commercial Service arrange business meetings with pre-screened contacts representatives, distributors, professional associations, government contacts, and/or licensing or joint venture partners.

Find more trade resources here.

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The Healthcare Team of the U.S. Commercial Service is dedicated to enhancing the global competitiveness of the U.S. health industry, expanding market access, and increasing exports. To learn more about you how you can receive assistance in finding market intelligence, developing your export strategy, connecting with international buyers, or support at trade events, contact your Local Trade Specialists in one of our 100 U.S. Export Assistance Centers around the U.S.