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News for: August 2015

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Event Highlight

Webinar on the German & Czech Healthcare Market and Reimbursement 

Valued at 25.2 billion Euros in 2014, Germany is not only the third largest medical market in the world after the United States and Japan, but also by far the largest European market.  Meanwhile, with the highest GDP per capita in Central and Eastern Europe, the Czech Republic has positioned itself as a bridge from east to west, serving as the first stop for U.S. companies expanding beyond the more traditional markets in Western Europe to the developing markets in the east.  How best, then, can U.S. companies look to capitalize on these fantastic markets?  This webinar will tell you what it takes to be successful in the German & Czech medical markets, how to seek the opportunities and avoid the pitfalls and investments wasted. 

  • When: Monday, August 24th, 2015
  • Time: 12:00 PM (Eastern)
  • Where: Online
  • Cost: $35
  • Registration: http://1.usa.gov/1hgs5jx

Trade Events

Health 2.0

Health 2.0 Conferences are the leading showcases of cutting-edge innovation transforming the health care system worldwide. Health 2.0 covers the cloud, web, mobile, and platforms technology revolution that is innovating every sector of health care.  Meet US Commercial Service healthcare specialists from select European markets and learn about global opportunities

Exporters receive a discounted rate of 30% for Standard Admission.  

  • When: October 4-7, 2015
  • Where: Santa Clara Convention Center, Santa Clara, CA
  • Cost: 30% Discount Available!
  • More information:  Jetta DeNend at Jetta.DeNend@trade.gov 

BioJapan 2015 World Business Forum

Japan’s premier bio trade event, BioJapan 2015 will be held in Japan in October.  BioJapan is organized by “all-Japan” associations and entities such as Japan Bioindustry Association (JBA) and Japan Health Sciences Foundation, Forum for Innovative Regenerative Medicine.  CS Japan works closely with JBA and BioJapan to provide partnering services. Pre-registration of this service now opens, and the organizer expects over 8,000 partnering meetings this year with global and domestic key bio-industry players ranging from drug and drug discovery, chemicals, cosmetics and finance.  CS Japan will also maintain a business information booth to support U.S. exhibitors/visitors on site as well as promote CS services and other team events.  

  • When: October 14-16, 2015
  • Where: Yokohama, Kanagawa Prefecture, Japan
  • Exhibitor Application:  Booth space is almost sold out with just few booths left. If interested, please contact the organizer from the link provided below.
  • Partnering Registration Fee: JPY60,000 (incl. tax) per account (entity) – can register as a visitor too.
  • Registration Fee: JPY 60,000 (incl. tax) per registered entity. Booth costs (before 8% VAT): Trial booth for first timer – JPY190,000; University & TLO only – JPY100,000
  • For more information: http://www.icsexpo.jp/biojapan/
  • For registration information: http://ymlp.com/zGZorR; https://biojapan2015.icsbizmatch.jp/en/Registration

For questions, please contact Chris Ono (chris.ono@trade.gov)

CEO Program for U.S. Companies at MEDICA 2015

MEDICA 2015 is the largest and most prestigious medical technology show in the world, with over 5,500 exhibitors (incl. the Compamed/medical manufacturing segment), and over 132,000 international visitors in 19 halls on the Dusseldorf fairgrounds.  The U.S. Commercial Service's Corporate Executive Office (CEO) Program provides a unique way for U.S. firms to optimize their participation in this show.  Showcase your products and services to over 132,000 "trade only" visitors from 110 countries; meet the potential partners, agents, distributors and buyers; and close business deals without the expense of an exhibition booth.

·         When:  November 16-19, 2015 (Monday – Thursday)
·         Where:  Dusseldorf, Germany
·         Application deadline:  August 17, 2015 (unless sold out sooner)
·         Cost: $6,000  

For more information, contact: Sandra Campbell (Tampa Bay) Sandra.Campbell@trade.gov; Cindy Ma (Oakland) Cindy.Ma@trade.gov or Anette Salama (Dusseldorf/Germany) Anette.Salama@trade.gov or visit:  http://go.usa.gov/h8Wz

2015 Taiwan International Medical Exhibition & Conference on Gerontology & Geriatric Care

The show attracts decision makers from hospitals, nursing homes care homes as well government and associations for the care and wellbeing of older people, and companies which have products that serve the needs of the elderly. Taiwan faces a tremendous demographic change. The 65+ generation will increase from 11.5% to 20.0% by 2025. Therefore the Demand in Taiwan for Senior Aid and Lifestyle products grows rapidly.

·       When: Nov 26-28, 2015
·       Where: Kaohsiung Exhibition Center, Taiwan
·       Space Application, Visitors Pre-Registration, Cost: Contact CS Kaohsiung - Daphne Fan for details (Daphne.Fan@trade.gov)

For more information, visit: http://www.geriatriccareasia.com/

Find more trade events here.

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Trade Missions

trade missions

2nd Annual Health IT Trade Mission to Brazil

The US Commercial Service at the US Consulate in Sao Paulo Brazil is pleased to announce the 2nd Annual Health IT Trade Mission to Brazil August 17-21. This high impact business focused mission will enable U.S. companies to  showcase their technology to senior-level public and private health care officials and potential partners; learn first-hand about Brazil’s emerging health IT market, policies and business opportunities; and contribute to the shaping of a big emerging health IT market.     The program will include exclusive round tables with senior-level hospital officials, business social networking events, technology forum presentations, hospital site visits and participation in MedInfo, The World Health and Biomedical Informatics Conference. 

Trade Winds-Africa Trade Mission

The 2015 Trade Winds program includes an Africa focused business forum, in South Africa, consisting of regional and industry specific conference sessions as well as pre-arranged consultations with U.S. Foreign Commercial Service Officers representing commercial markets from 19 different countries throughout the region. There will also be multiple trade mission stops that will give participants the opportunity to conduct business-to-business meetings with firms in Ethiopia, Tanzania, Mozambique, Angola, Ghana, South Africa, Nigeria, and Kenya.

  • When: September 14-21, 2015 - Dates will vary based on selected mission stops.
  • Cost: Conference & one mission stop: $2,500 for companies with fewer than 500 employees/      $3,500 for large firms; Additional mission stop: $800/ea; Additional representative: $500/ea 

Website: www.export.gov/pennsylvania/tradewinds/index.asp

Find more trade missions here.

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Trade Leads

Russia: Contact lens manufacturing equipment

China: In vitro fertilization support products

Turkey: Global purchasing and facility management in healthcare

Qatar: Government tender to build new hospital

To respond to these trade leads, please contact your local trade specialist.

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Country Spotlight: Kenya


Kenya is the most developed economy in Eastern Africa and also the economic, commercial, financial and logistical hub of the entire region. Kenya’s population is comprised of a large number of young (almost 70% of the population is under the age of 35) well-educated English-speaking, and multi-lingual professionals, and a strong entrepreneurial tradition. Kenya’s healthcare markets are one of the fastest growing on the African continent and are expected to register strong double-digit growth with medical devices at 10% annually through 2014-2018, clinical chemistry and diagnostic products at 15-25% annually and pharmaceuticals at 14-16% annually over the same period.

Read more about Kenya and 66 other country spotlights in our 2015 Healthcare Technology Resource Guide.

Did You Know...?

Help with Trade Problems

While trade barriers and unfair practices take many forms, the most common examples are:

  •  Intellectual property infringement - including copyright, patent and trademarks.
  • Lack of competitive bidding for foreign government tenders.
  • Competition from unfairly traded (i.e., dumped or foreign government subsidized) imports.
  • Unfair and trade distortive subsidies provided by foreign governments to overseas competitors.
  • Foreign trade remedy investigations conducted inconsistent with international obligations.
  • Burdensome certification and testing requirements that are not required by domestic manufacturers.
  • Increasing imports and unfair competition.
  • Concerns over other foreign trade barriers to export or investment.

 Find resources and tools to combat these problems at: http://1.usa.gov/1KMGYXj

Find more trade resources here.

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The Healthcare Team of the U.S. Commercial Service is dedicated to enhancing the global competitiveness of the U.S. health industry, expanding market access, and increasing exports. To learn more about you how you can receive assistance in finding market intelligence, developing your export strategy, connecting with international buyers, or support at trade events, contact your Local Trade Specialists in one of our 100 U.S. Export Assistance Centers around the U.S.