National Stop on Red Week
Is saving a few seconds of travel time worth the potentially
deadly price of running a red-light? Red-light running is the leading cause of
urban crashes, according to the Insurance Institute for Highway Safety. Between
2004-2013, an estimated 7,799 people were killed from red-light running
incidents. Aug 2-8 is National Stop on Red Week. Stop on Red to keep our
community and our kids safe. Together, we can make Oregon safer — slow down and
stop on red. Learn more.
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Let Helmets Protect Your Brain
Bicycle helmets are
required by law in Oregon for kids under 16 years old, not only while
bicycling, but also while skateboarding, riding a scooter or in-line skating.
To stay safe, ride bicycles on the right with traffic, use hand signals, obey
traffic signs and signals, be visible and stay alert. Wearing a bicycle helmet
can reduce the risk of head injury by 85%. Ride safely. The Way to Go.
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See and Be Seen is a Mantra to Live By
Back-to-school season is just around the corner and ODOT and its partners will be encouraging vigilance in sharing the road and watching out for one another. Soon enough, with school back in session there will be more people walking and biking. As parents and kids make back-to-school purchases, now’s the time to plan for dark winter days. Why not buy school supplies and clothes that sport retro-reflective material to make those fall days safer when the time comes? Reflectors of all kinds add little to the cost of clothes, but add big value for safety! As fall approaches, we urge simple steps to ensure safety, such as making eye contact, avoiding distractions, and wearing reflective gear.
Impaired Driving National Enforcement Crackdown
As summer winds down, police
agencies are ramping up enforcement efforts as part of a national crackdown on
drunk driving. The high-visibility campaign, Drive Sober or Get Pulled Over, is a partnership with the National
Highway Traffic Safety Administration (NHTSA) to curb impaired driving and save
lives. August 21-September 7 (Labor Day), law enforcement partners nationwide
will show zero tolerance for drunk driving. Increased state and national
messaging about the dangers of driving drunk, coupled with increased officers
on the road, aim to drastically reduce the toll of drunk driving. All it takes
is a little planning ahead to prevent a tragic injury. Designate a sober driver
or call a cab. But whatever you do, don’t drink and drive.
New Outreach Materials: Avoid Distractions - Respect the Zone
During the busy summer months, construction work zones appear on streets, highways, and bridges statewide and ODOT is reminding drivers to ditch the distractions. Billboards, bus boards, social media posts, and public service announcements remind people to “Respect the Cone Zone” and that “Fines Double 24/7. Workers or Not.” That means pay attention and slow down in work zones. How Oregonians drive in work zones has a direct impact on their own safety, as well as the safety of workers.
New this construction season is a children’s work zone safety activity sheet and a television public service announcement, “Pay Attention,” that focuses on distracted driving in work zones, which is the #1 cause for work zone crashes this year. More work zone safety publications.
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